Field and Partner Marketing Manager
Industry: Cyber Security (Government / defence sectors)
Salary: £80,000
Benefits: 33 days holiday (inclusive of Bank Holidays), Pension Plan, BUPA private healthcare post probation, maternity and paternity leave beyond statutory, day off for charity volunteering, learning and development budget, office travel and WFH incidental expense coverage and more.
Location: Remote, the marketing team meets once a month in Central London
About the Role
My client, a high-growth cyber security technology company is looking for a Field & Partner Marketing Manager to drive one of its three strategic growth pillars. This is a high-impact, highly visible role suited to a commercially minded marketer who can operate both strategically and hands-on.
You will lead field and partner marketing across the UK, Europe and Nordics, with a clear focus on enterprise demand generation within Government, Defence and Financial Services. Success in this role requires a strong grasp of complex buying cycles, regulated environments and the stakeholder dynamics unique to these sectors.
What You’ll Be Doing
Drive Field Marketing & Pipeline Growth
* Own and execute regional field marketing plans aligned to enterprise sales objectives
* Build and accelerate pipeline through targeted, account-based and sector-led campaigns
* Partner closely with sales leadership to focus on priority accounts and in-quarter execution
Own Events & Executive Engagements
* Deliver high-impact, end-to-end event programmes including executive roundtables, partner activations, trade shows and government and defence exhibitions (e.g. DSEI, Cyber UK, NATO Edge)
* Manage everything from venue sourcing and suppliers through to delegate experience, on-site delivery and post-event follow-up
* Align all activity to measurable pipeline and revenue outcomes
Lead Partner & Co-Marketing
* Develop and scale joint marketing initiatives with strategic partners and alliances
* Execute co-marketing campaigns that drive awareness, engagement and pipeline
* Equip partners to effectively position solutions within regulated and security-conscious sectors
Operate in Regulated & Public Sector Markets
* Shape campaigns specifically for Government and Defence
* Apply a clear understanding of government procurement cycles, compliance frameworks and security sensitivities (Crown commercial Service, G-Cloud, NATO procurement channels)
* Leverage knowledge of public sector procurement routes and frameworks to strengthen campaign positioning and partner alignment
* Confidently engage a wide stakeholder group across technical, commercial and executive levels
Expand Regional Impact
* Support growth across the UK, Europe and Nordic regions
* Engage with relevant ecosystems, communities and industry events within cyber security and defence
Build for Scale
* Work autonomously while collaborating cross-functionally across sales, product and global marketing
* Help lay the groundwork for future team growth, with scope to take on line management
What My Client Is Looking For
* Strong experience in field marketing, partner marketing or demand generation within enterprise B2B
* Background in cyber security or a closely related technology space
* Proven success marketing into Government and Defence sectors
* Solid understanding of procurement processes, compliance and stakeholder complexity in regulated sectors
* Track record of delivering successful co-marketing campaigns with partners
* Familiarity with public sector frameworks and routes to market is highly advantageous
* Experience working with or alongside organisations such as NATO, MOD, UK Central Government or similar defence ecosystems is a strong plus
* Experience across UK and European markets, Nordics exposure beneficial
* A self-starter who thrives in a fast-growth, build-phase environment
* Strong stakeholder management and communication skills
* Up-to-date with AI-driven marketing tools and how to apply them effectively
Why This Role
* Join a scaling cyber security technology company with ambitious growth plans
* Take ownership of a critical growth pillar with direct revenue impact
* Operate in a role with real autonomy and visibility
This is an excellent opportunity for a senior marketer who enjoys operating at the intersection of field, partner and demand generation, and who is comfortable navigating complex, high-stakes sectors.
** Please note you must have full working rights for the UK and not require sponsorship or a visa. **