Retail Merchandising Manager
Location:
On-site in Greater London
Start Date:
ASAP
Company Description
Founded in 1999,
Caramel London
is a modern success story in the world of fashion. Originally conceived to challenge traditional perceptions of childrenswear, Caramel has become renowned for its understated luxury, signature prints, and exceptional attention to detail. Today, the brand has expanded to include
luxury womenswear and homewares
, offering a unique, modern take on timeless design.
With boutiques in
London, Paris, and Japan
, and a growing
international wholesale presence
, Caramel continues to build a global audience while staying true to its design-led roots.
Role Overview
We are seeking a highly organised and commercially-minded
Retail Merchandising Manager
to join our London team. This is a hands-on role requiring strong leadership and proven experience across both
retail and wholesale
within the
luxury fashion sector
. You will oversee day-to-day operations, develop and implement business strategies, and play a key role in driving growth across multiple channels, both in the UK and internationally.
Key Responsibilities
Collection & Merchandising
– Oversee seasonal product deliveries, buying, assortment planning, and merchandising strategy to ensure alignment with brand vision and business goals.
Store Operations & Presentation
– Maintain luxury standards across all stores, manage VM, activations, and store upkeep, ensuring consistent brand presentation.
Customer & Sales Growth
– Implement clienteling and VIP strategies, enhance customer data capture, and drive sales through cross-promotion, partner relationships, and performance monitoring.
Team Leadership & Training
– Lead, train, and develop retail teams, embedding brand values and ensuring performance against KPIs.
Stock & Analytics
– Manage stock flow, reporting, and analysis across all categories and channels, optimising performance and leading liquidation strategies for aged inventory.
Financial & Operational Management
– Monitor budgets, sales targets, and KPIs, oversee packaging and retail systems, and ensure efficient operations across retail, warehouse, and digital channels.
Key Qualifications
* Demonstrable experience in both
retail and
Merchandise
management
, ideally within a
luxury fashion
brand
- Strong commercial awareness with the ability to analyse sales performance and respond proactively
- Excellent communication and negotiation skills for dealing with partners, clients, and internal teams
- Proven ability to plan, track, and achieve
sales and profit targets
across multiple channels
- Highly organised with strong problem-solving skills and attention to detail
- Passionate about customer experience and developing high-performing teams
- Proficiency in using retail management systems and tools to analyse and report on KPIs
- Experience liaising with warehouses and overseeing stock distribution
- Comfortable interpreting data to
influence product development and buying decisions
- Ability to work flexibly and on-site in Greater London
- A relevant degree (e.g. Business, Marketing, Fashion) is advantageous but not essential
We welcome applications from those with a strong vision and a passion for shaping the future of a modern British fashion brand.