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Insight manager

Watford
Premier Foods
Insight manager
Posted: 26 March
Offer description

Based - St Albans, AL1 2RE (Hybrid 50%)
Permanent, Full Time
Join Premier Foods - where people, brands and purpose come together.
We're proud to be one of the UK's largest listed food businesses, with over 4,000 colleagues across 13 sites shaping the future of some of Britain's best-loved brands, found in 94% of households nationwide, making us one of the UK's top three ambient food suppliers. From much-loved household names such as Mr Kipling, Bisto, Oxo, Batchelors and Sharwoods, to our recently welcomed brands Fuel10k and Merchant Gourmet, our portfolio is packed with iconic favourites - and continues to grow.
At Premier Foods, we believe in the power of our people to shape our future. Home to some of the UK's best-loved brands, we've been enriching lives through food for over a century - and we're just getting started. Innovation, growth and consumer-led thinking sit at the heart of everything we do, and our Insight & Analytics team plays a pivotal role in making that happen.
We're now looking for an Insight Manager to join our Marketing function, supporting one of our key categories and acting as the voice of the consumer across the business.
Reporting into the Head of Insights (Savoury or Sweet), you'll lead the insights agenda for your category, working in close partnership with Brand and Innovation teams to shape a strong, consumer-centric innovation pipeline.
present to and influence mid to senior-level stakeholders, continuously seeking new ways to deepen understanding and improve how insights are generated and used.
You'll translate deep consumer understanding into clear, actionable insight - influencing decisions, guiding strategy and helping our brands grow. From defining the business question through to selecting the right methodologies and delivering impactful recommendations, you'll own insight projects end-to-end.
This is a highly visible role where you'll present to and influence mid to senior-level stakeholders, continuously seeking new ways to deepen understanding and improve how insights are generated and used.
What you'll be doing?
* Lead and execute the category insights agenda end-to-end, delivering clear, action-focused insight
* Partner with Brand and Innovation teams to support the development of a robust, consumer-led NPD pipeline
* Act as the voice of the consumer, shaping strategy and influencing decision-making across the business
* Select and evolve research methodologies, exploring new approaches and agencies where appropriate
* Present insights confidently to mid-senior stakeholders, driving action and clarity
* Proactively identify learning gaps and build knowledge plans to address them
* Manage agency relationships for a key supplier
* Track and manage the category insights budget, maximising the value of ad-hoc research spend

What we need from you?
You'll bring a genuine passion for understanding consumers and turning data into compelling stories that influence real business outcomes.You'll likely have:
* 2-3 years' experience in insights, research or consumer understanding (client-side or agency-side)
* Strong experience with both qualitative and quantitative research methodologies
* FMCG experience (food industry experience is a strong advantage)
* Excellent analytical and strategic thinking skills, with the ability to connect multiple data sources
* Confidence influencing stakeholders and shaping recommendations
* Strong communication skills, both written and verbal
* Excellent organisation skills and attention to detail
* Experience with tools such as Kantar, Circana or Mintel (desirable)
* Curiosity for new thinking, including AI-based insight generation tools (an advantage)

What we offer you in return...?
* Competitive salary
* Car Allowance
* Bonus
* Up to 7.5% pension
* Life assurance
* Wide range of online and in-house training
* Access to an employee discount scheme, with access to hundreds of nationwide retailers

Ready to apply...?
Click apply, submitting an up-to-date CV tailored to this opportunity. We look forward to hearing from you.
At Premier foods we believe in inclusion, authenticity and individuality. We aim to ensure all existing and future colleagues are given equitable opportunities and are respected, valued and encouraged to bring their true authentic selves to work no matter who they are, what they look like, who they love or what they believe in. Our culture is one where everyone is welcome.
We're proud to be a Disability Smart employer and are committed to supporting disability inclusion throughout our recruitment process. If you experience any access issues or require reasonable adjustments at any stage, please let us know so we can ensure you have the support you need.

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