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Brand & marketing lead: growth, social & activations

Birmingham (West Midlands)
BarberBoss | Look Your Best, Everyday
Marketing
Posted: 30 March
Offer description

Job description:

This is a full time, office based, 9AM-5PM Monday - Friday. We do not offer Visa Sponsorship for this role. We look for mid to higher experienced marketer for this position.

BarberBoss is UK's award winning personal care, selling across Europe with 2HQ in Birmingham and Singapore. We're proud to be Official Partner of Everton and Official Sleeve Sponsor of West Brom Albion.

Into personal care, cool products, and the latest trending self-care or grooming tips? Love creating branding strategies, marketing content for a fast-growing, award-winning brand? Camera-confident and full of ideas? Then this job is for you.

As our fast growth, we’re looking for additional member to take charge of ourBrand & Marketing,to own how our brand shows up in the world, from social media and campaigns to real-world activations.This is a hands-on role suited to someone with 3+ years’ experience in marketing, particularly branding roles.

This role blendsbig-picture brand strategywithsocial-first executionfrom defining brand voice and growth strategy to leading content direction, viral social, and offline activations.

What You’ll Do

* Define and leadbrand strategy, positioning, and long-term brand growth plans
* Create and evolve a clear, distinctivebrand voice and creative direction
* Build and executivesocial media strategywith a strong focus on short-form, viral content
* Understand Meta algorithm, take charge offilming and content capture, turning products and everyday moments into high-impact storytelling
* Plan and deliverbrand activations, including product launches, partnerships, andoffline events.Having prior experiences in this field will be a big plus.
* Turn campaigns and events into content engines that drive awareness and engagement
* Use insights, trends, and performance data to continuously refine strategy

What We’re Looking For

* Experience inbrand-led marketingwith a strong strategic foundation
* Proven ability to connectbrand strategy with social and content execution
* Deep understanding ofTikTok, Instagram, and viral content mechanics
* Offline activation or event experience is a strong plus
* Commercially aware, creatively ambitious, and culturally sharp
* Having experiences in SEO and Meta Ad campaigns can be a big advantage.
* Self driven, out of the box thinker

Job Types: Full-time, Permanent

Benefits:

* Salary: from 28,000 per year, negotiable based on experience
* Company events
* Company pension
* Employee discount

Education:

* Bachelor's (required)

Experience:

* Marketing: 5 years (required)
* Social media marketing: 3 years (required)

Work authorisation:

* United Kingdom (required)
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