My client, a forward-thinking SME in the marketing industry, is seeking a detail-oriented Marketing Analyst to join their team in London. The successful candidate will be responsible for analysing market data, identifying trends, and providing insights to support marketing strategies and decision-making processes. This is a critical role that will help drive data-driven marketing initiatives and optimise campaign performance.
Key Responsibilities:
* Collect and analyse data from various marketing channels.
* Generate reports and present findings to the marketing team.
* Monitor and analyse market trends and competitors’ activities.
* Provide insights and recommendations based on data analysis to improve marketing strategies.
* Work with the marketing team to set and track performance metrics for campaigns.
Skills:
* Strong analytical skills with the ability to interpret complex data sets.
* Proficiency in analytics and reporting tools (e.g., Google Analytics, Excel, Tableau).
* Excellent attention to detail and organisational skills.
* Ability to communicate findings effectively to non-technical stakeholders.
* Understanding of marketing principles and strategies.
Salary: £30,000 - £45,000 per annum
Job Type: Full-time, Hybrid (3 days in office, 2 days from home)
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