Customer Analytics Lead
Job details
Salary Competitive- depending on experience Discipline Reference024304
N Brown – who we are and why work for us?
N Brown is a leading UK digital retail platform for clothing, footwear, home and technology, headquartered in Manchester and employing over 1,200 people nationwide. Through our strategic retail brands JD Williams, Jacamo and Simply Be and our unique payments offering, we exist to champion inclusivity and serve the underserved. Our customers are our passion, and we take great pride in delivering products that ensure they can look and feel amazing, without compromising on choice, value and accessibility.
We’re committed to building a diverse workforce and creating an inclusive environment that values equality for all. Our vision is that by ‘championing inclusion, we’ll become the most loved and trusted fashion retailer’. Diversity, Equity, Inclusion and Belonging are, therefore, at the heart of our culture.
In May 2024 we were delighted to be named one of The Sunday Times Best Places to Work 2024. We work hard to create a happy and inclusive culture for everyone and we’re so proud to have made this list - as voted for by our very own colleagues!
The role
As a Customer Analytics Lead, you will play a central role in enabling data-driven decision-making across the organisation. Working closely with C-suite and senior stakeholders, you will deliver high-impact insights that shape both operational and strategic priorities. With a strong focus on insight delivery, customer behaviour, people management, and the continuous development of technical capability, this role offers a significant opportunity to influence business performance and long-term growth.
A day in the life of a Customer Analytics Lead
1. Conduct robust exploratory data analysis to identify key insights, presenting findings through clear and compelling visualisations grounded in data integrity and industry context.
2. Apply advanced analytics techniques to develop and test hypotheses that support operational improvement and transformational initiatives.
3. Build trusted relationships with C-suite and Senior Leadership Team stakeholders, influencing decision-making through insight-led recommendations.
4. Contribute to the definition of team objectives while overseeing the day-to-day prioritisation and delivery of work across direct reports.
5. Lead, coach, and develop a high-performing team of Level 1 and Level 2 Data Analysts, ensuring timely, accurate, and actionable insight delivery.
6. Drive the evolution of the team’s analytical and coding standards, promoting best practice while maintaining high quality and on-time outputs.
What are we looking for?
7. Demonstrated experience delivering analytics-led business change, with a proactive, collaborative, and outcomes-focused approach.
8. Strong track record of using analytics to influence decisions across functions such as Marketing, Customer Experience, UX, Merchandising, and Product.
9. Experience with customer experience measurement, including identifying key drivers and converting insight into actions that improve customer satisfaction.
10. Proven line management experience.
11. Solid understanding of e-commerce, digital channels, and digital attribution methodologies.
12. Experience operating within marketing environments, with domain knowledge of Digital Marketing (PPC, SEO), Broadcast Media, or CRM.
13. Deep understanding of analytical and statistical techniques, with a commitment to staying current with industry trends and best practices.
14. Experience embedding a data-driven culture, championing test-and-learn approaches, and enabling self-service analytics capabilities.
*Technical Skills: *
15. Advanced SQL proficiency for querying, transforming, and analysing large and complex datasets.
16. Strong expertise in Power BI or comparable data visualisation tools to deliver impactful dashboards and reporting.
17. Experience designing experiments, tests, and measurement frameworks to assess the impact of business change.
18. Desirable: Experience with Google Cloud Platform (BigQuery, GA4), AWS, and Python.
Interpersonal and Leadership Skills:
19. Excellent communication skills, with the ability to translate complex analytical insights for both technical and non-technical audiences.
20. Strong leadership skills, including coaching, mentoring, and effective line management.
21. Ability to build and sustain productive relationships across cross-functional teams and senior stakeholders.
22. A collaborative mindset and a genuine passion for driving positive change across both the team and the wider business.
What’s in it for you?
23. Hybrid working (2-3 days in the office at a minimum)
24. 24 days holiday (+ 8 bank holidays)
25. Annual bonus scheme
26. Enhanced maternity and adoption leave
27. Company pension with up to 8% N Brown contribution
28. Mental Health support both internally and externally, including access to our wellbeing champions and counselling services
29. A range of financial wellbeing support
30. Stream - a financial wellbeing tool that helps you track your pay, access earnings early and manage your money with confidence
31. Colleague discount across all N Brown brands
32. Onsite café with subsidised rates and local restaurant discounts!
33. Life Assurance and Private Medical Insurance
34. Paid volunteer time – all our colleagues can take a full day paid to volunteer for a charity of their choice
Ways of Working
We offer hybrid working which varies across the business depending on the role you’re in. Our Head Office is located in the Northern Quarter in Manchester City Centre. So if you are travelling by train, tram or bus we’re perfectly located, plus we’re surrounded by cool cafes, trendy bars and the best places to eat!