General Sales Manager Main Dealer
Newbury Area
GBP 40,000 Basic GBP 60,000 OTE (Uncapped) + EV Company Car
An excellent opportunity for an experienced Automotive Sales Leader to take full responsibility for a high:performing dealership representing two established brands.
This is a pivotal role within the business, offering the chance to lead from the front, drive performance, and maximise profitability across both new and used car operations.
The Automotive Sales Manager Role
As General Sales Manager, you will oversee all aspects of the sales function across two brands, ensuring consistent performance, strong enquiry management, and maximum commercial output.
Key Automotive Sales Manager responsibilities include:
Leading, motivating, and developing a successful sales team
Driving volume, margin, and F and I performance across both brands
Ensuring all enquiries are effectively managed, followed up, and converted
Overseeing stock management, pricing strategy, and site performance
Maintaining clear structure, process, and accountability across the team
Working closely with senior leadership to deliver and exceed KPIs
Automotive Sales Manager requirements
Proven experience as a General Sales Manager / Senior Sales Manager / Head of Sales within a main dealer environment
Strong track record of delivering results across sales, profitability, and F and I
Experience operating within a multi:brand environment is highly advantageous
A confident leader who can drive performance, standards, and team engagement
Commercially focused with a hands:on, results:driven approach
What s on Offer
GBP 40,000 basic salary + GBP 60,000 OTE (uncapped)
EV Company Car
Established, driven sales team
Consistent, high:quality enquiry levels
Clear structure, support, and progression opportunities
The opportunity to make a real impact within a multi:brand operation
The Opportunity
This role is ideal for a proven automotive leader looking to take ownership of a two:brand operation, where performance is recognised, rewarded, and fully supported.
Interviews taking place now secure your slot
Automotive Talent Partners Ltd
Specialists in exceptional sales executives and talented management professionals