Job Description
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Thank you for your interest in this role at RABI - the Farmers Charity. Please apply via RABI's Hireful portal to confirm your application:
A cover letter and CV is required as part of the process.
Job Title: Events and Marketing Coordinator
Reports to: Events & Engagement Manager
Location: Minimum of two days per week in Shaw House, Oxford
Contract: Full time, permanent position (35 hrs per week)
Salary: £28,000-£30,000 depending on experience
RABI is the farmers charity.
RABI supports farming people across England, Wales and NI with expert, one-to-one practical, financial and emotional help, all year round. From confidential advice and mental health support to direct financial assistance, their tailored services respond to the unique challenges of farming life.
At the heart of RABI’s mission is a commitment to strengthening resilience; helping farming people feel valued, supported and better equipped to navigate uncertainty and change. RABI is working to close the farming wellbeing gap and build a future where farming people can thrive.
Over the past 25 years alone, RABI has delivered almost £250 Million in direct financial support to the farming community, whilst the charity’s professional counselling service has provided 11,500 free sessions to farming people since 2022. RABI’s wrap-around support services continue to evolve, reaching more people year on year.
RABI is on a journey to help shape a future farmers deserve.
SUMMARY OF ROLE
The Events & Marketing Coordinator will play an essential role in delivering high-impact engagement activities and supporting the wider work of RABI’s Marketing and Communications team. Reporting to the Events & Engagement Manager, you’ll help coordinate the charity’s presence at a wide range of events -including agricultural shows, external affairs engagements, conferences and community activities, ensuring a consistently professional and compelling presence across England and Wales. You will play a key part in engaging with supporters, volunteers, ambassadors and the public, representing RABI with warmth and professionalism.
The role will also help collate and provide valuable marketing and content support, including supporting the capturing of photography and video for use on digital channels, assisting with the development of volunteer and ambassador case studies, and supporting CRM data collection and
engagement surveys. This is an exciting, hands-on, outward-facing role suited to an organised, creative and personable team player.
KEY RESPONSIBILITIES
Event Coordination and Delivery
* Assist with the organisation and delivery of national and regional events including agricultural shows, external affairs events, volunteer engagement activities and community outreach initiatives.
* Support event logistics such as venue booking, catering, AV, signage, promotional materials, staffing, travel, and health and safety compliance.
* Coordinate post-event evaluation, collecting feedback, attendance data, and impact measures to inform future planning.
* Maintain and update a comprehensive events calendar.
Marketing and Promotional Support
* Work with the Marcoms team to coordinate event and show related content for social media, digital platforms and printed collateral.
* Ensure all events, shows and conferences are added to RABI’s website and online calendar.
* Assist with design and distribution of promotional materials, using templates in Canva and maintaining brand consistency.
* Help to prepare pre-event and post-event communications including invitations, newsletters and thank-you communications.
* Manage and maintain an up-to-date inventory of promotional stock and branded materials.
* Support the wider Marcoms team on cross-department projects and campaigns.
Stakeholder, Volunteer and Ambassador Engagement
* Liaise with internal colleagues and external partners to ensure smooth event operations and representation.
* Coordinate volunteer and ambassador attendance at events and help ensure a positive experience.
* Provide on-site support at key events, acting as a friendly and informed ambassador for RABI.
Administrative and Reporting Duties
* Support the Events Manager with budget tracking and processing of invoices and expenses.
* Ensure accurate record keeping in the CRM system (Microsoft Dynamics).
* Support internal coordination meetings and help document action points and timelines.
PERSON SPECIFICATION
Essential
* Bachelor’s degree in Event Management, Marketing, Public Relations, or a related field.
* Proven experience in event delivery, marketing or a related role / qualification
* Exceptional writing and verbal communication skills with attention to detail and accuracy.
* Experience in managing social media platforms and scheduling tools.
* Ability to work independently, manage multiple tasks and meet deadlines.
* Strong interpersonal and communication skills with the ability to interact with people at all levels and be confident and professional in a public-facing role.
* A self-starter and team player, able to accept direction, yet work independently.
* Excellent organisational skills with the ability to prioritise and multitask under pressure.
* Eye for detail and a commitment to delivering high-quality, mission-led events.
* Comfortable using Microsoft Office suite and online platforms such as Teams, Canva or similar.
* Willingness to travel across England and Wales and to occasionally work evenings and weekends.
* Full UK driving licence.
Desirable
* Experience working in rural or agricultural settings, or an understanding of the farming sector.
* Welsh language proficiency (spoken and/or written) is desirable for this role, to support effective comms and engagement with Welsh-speaking stakeholders and communities.
* Familiarity with CRM systems (ideally Microsoft Dynamics).
* Basic design or social media experience using tools such as Canva or Adobe Creative Cloud.
This role profile is not exhaustive and is subject to review in conjunction with the post holder according to future developments at RABI.
BENEFITS
1. 28 days annual leave plus