Overview
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $92 billion in net revenue in 2024, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
The Direct Sales Function provides the foundations for Pipers long term profitable growth, building awareness, developing new customer channels, acquiring customers and engendering lifelong customer loyalty. Our Field Sales team is one of the main factors of Pipers Direct success. The passion that our Business Development Executives have for our brand and the drive to achieve success is what increases our customer base and product sales across the country. The new business developer has responsibility for opening new customers. They do this through cold calling pre identified targets to sell the benefits of Pipers, its USP’s and services and converting 1st orders. They think strategically and identify, prospect and convert both independents and some group customers/key accounts, working commercially with the Field Sales Manager and collaboratively with all internal teams
Responsibilities
1. Achievement of daily, weekly and monthly new business productivity measures.
2. Achievement of 1st order targets, revenue & 3rd order retention targets
3. Identify, prospect and convert group customers
4. Develop and agree commercial trading agreements with key customers
5. Work proactively with the Field Sales Manager (FSM) and the TSE team to ensure key customers are retained and managed appropriately
6. Develop commercial terms with the FSM for key new business targets and key existing customers
7. Identify call targets and create daily, weekly call files for field visits
8. Set up prospects on CRM system and manage through to conversion
9. Pro-actively use the CRM to ensure communication across departments for new customer opportunities
10. Visit targets at their location to cold call and introduce Pipers crisps, selling the benefits and creating agreement for call back
11. Make call backs to close agreement for 1st order & convert prospects to customers.
12. Administrate 1st order within CRM system and customer account system (NAV) and hand over to TSE with full information pack
13. Organise time to allow sufficient time for planning, prospecting, follow up and administration.
14. Monitor and communicate competitor and wholesale activity working across internal departments as required.
15. Attend customer trade shows as required to drive brand awareness and gain new opportunities for conversion
16. Implement new marketing initiatives and feedback on results as required
Qualifications
17. Team player
18. Able to work on own initiative
19. Professionally confident
20. Target Driven
21. Proactive
22. Able to work under pressure
23. Strong communication skills
24. Structured & logical thinker
25. Strong influencing skills
26. Drive & dynamism
27. Ability to develop commercial skills
28. Ability to work across several IT platforms (Word, Excel, PowerPoint, CRM, NAV)
Salary & Benefits
29. Competitive annual salary
30. Business car
31. Company mobile
32. Flexible benefits package (25 days holiday with the option to buy/sell more, company pension, discounted private health care)
We are an equal opportunity employer and comply with the Equality Act 2010, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or maternity, marital/civil partnerships, religion or belief, sex or sexual orientation, gender or gender reassignment, disability or race including; colour, nationality, ethnic or national origin.