Working Location: Labrador Park
Working Hours: Monday – Thursday, 8.30am to 6pm, Friday: 8.30am to 5.30pm
Contract Duration: 11 Months
About the Role:
You will be the lead on brand story-telling, responsible for creating thematic narratives for the purpose of creating awareness and education about the company.
You will be responsible for ideating for the brand and developing creative campaigns that will resonate across multiple touchpoints/platforms to drive our corporate brand.
Job Responsibilities:
· Distilling and integrating core messaging across multiple business units into simple and engaging stories that will resonate with diverse target audiences
· Translating stories into necessary content/campaign ideas to reach relevant target audiences
· Working with relevant third-party agencies (research, media) to flesh out creative ideas and campaign plans to effectively and efficiently reach target audiences
· Spearhead the translation of creative ideas into narratives that will resonate across owned media such as website and social media platforms
· Working with a creative partner to bring ideas into life – whether in the form of a campaign or event or activation
Job Requirements:
· Bachelor’s Degree in Marketing, Mass Communications, Journalism or other relevant discipline.
· At least 8 – 10 years of working experience in creative industry/creative agencies OR 8 – 10 years of managing/working with creative agencies Client-side roles.
· Experience in engaging with and/or managing senior stakeholders a must
· Past leadership experience will be preferred.
· Only Singaporeans.
We regret to inform that only shortlisted candidates will be notified.
Justin Lee
Registration No: R22107715
APBA TG Human Resource Pte Ltd
EA License: 14C7275
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