You will be required to
* Own the Digital Marketing of up to 2 e-commerce B2B websites
* Assist in the formulation of strategies to build a lasting digital connection with prospective customers.
* Manage and optimise PPC campaigns
* Be actively involved with Search Analysis for Content Team
* Design, Develop, implement and analyse regular email marketing campaigns.
* Provide creative ideas for content marketing and updates to websites
* Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Google Search Console etc.)
* Be able to identify and fix On-site SEO issues.
* Acquire insight in online marketing trends and keep strategies up-to-date.
As this is a work from home position, we are looking to hire an enthusiastic and self motivated individual who can work with minimal supervision across multiple websites
Required Candidate profile
* MBA in marketing preferred
* Fluent in written and spoken English
* Should have pursued any digital marketing course in the past
* Must have Basic Photoshop skills
* Knowledge of content management systems like Wordpress
* Proven experience as Digital Marketing Executive or similar role
* Excellent understanding of digital marketing concepts and best practices
* Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
* 5+ Years of Experience in Digital Marketing
* Experience executing successful PPC campaigns
* Knowledge of video and picture editing software such as Adobe
* Incredible attention to detail
* Full understanding of all social media platforms
* Problem solving skills
* Perfect knowledge of web analytics tools (e.g. Google Analytics, Google Search Console,
etc.)
* Skills and experience in creative content writing
* Analytical mindset and critical thinking
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