About Somerce
Somerce is a TikTok Shop specialist agency focused on driving GMV growth for brands. We work with some of the fastest-growing beauty, fashion, lifestyle and FMCG brands across the UK, US and EU, delivering best-in-class live commerce, affiliate strategy, paid media and trading execution.
About Somerce
Somerce is a TikTok Shop specialist agency focused on driving GMV growth for brands. We work with some of the fastest-growing beauty, fashion, lifestyle and FMCG brands across the UK, US and EU, delivering best-in-class live commerce, affiliate strategy, paid media and trading execution.
This role sits at the centre of that. You will lead a portfolio of key accounts while managing and developing a team of Senior Account Managers, ensuring both client performance and internal standards are consistently high.
Our clients include: Unilever, Free Soul & L'Oréal
What You Will Do
Client Leadership & Strategic Ownership
* Own and lead a portfolio of high-value TikTok Shop clients
* Act as senior strategic lead across accounts, setting direction and ensuring delivery at every level
* Build and oversee best-in-class TikTok Shop growth strategies aligned to client commercial goals
* Maintain strong senior client relationships, acting as a trusted advisor
* Lead key meetings, QBRs and strategic planning sessions
Team Leadership & Account Excellence
* Manage and develop a team of Senior Account Managers
* Set performance standards across accounts and ensure consistency in output
* Provide coaching, feedback and support to drive team progression
* Oversee account delivery to ensure:
o Strong trading execution
o Clear communication
o High-quality reporting
* Step in where needed to unblock challenges and drive results
E-commerce Trading & Commercial Performance
* Oversee trading strategy across your account portfolio
* Ensure trading calendars are built, aligned and executed to a high standard
* Drive performance across:
o GMV growth
o AOV
o Conversion rate
o Margin optimisation
* Challenge trading decisions to ensure commercial outcomes are prioritised
* Identify opportunities to scale winning products and strategies across accounts
Affiliate & Creator Strategy Oversight
* Define how affiliate and creator strategies are deployed across accounts
* Ensure alignment between:
o Affiliate activity
o Trading strategy
o Promotional mechanics
* Oversee large-scale creator activations, campaigns and live moments
* Ensure teams are:
o Prioritising the right creators
o Structuring the right offers
o Driving consistent output
Performance & Forecasting
* Own performance at a portfolio level, not just individual accounts
* Review and challenge forecasts, ensuring they are realistic and commercially sound
* Lead performance reviews with clear insights, actions and accountability
* Use data to guide decisions across teams and accounts
* Ensure reporting is clear, consistent and actionable
Operational & Commercial Impact
* Support new business through strategy input and client conversations
* Identify opportunities to grow account revenue and expand scope
* Feed into internal processes, frameworks and best practices
* Help shape how Somerce delivers at scale as we continue to grow
How You'll Work
* High ownership, high accountability role
* You lead from the front, not from the sidelines
* Expected to challenge, improve and raise standards
* Balance strategic thinking with hands-on involvement
* Fast-paced environment where performance matters
Requirements
What We're Looking For
Essential
* Strong experience in e-commerce, trading or performance marketing leadership roles
* Proven experience managing teams and leading client accounts
* Deep understanding of:
o E-commerce trading and merchandising
o Conversion rate optimisation
o AOV growth strategies
o Promotional planning and execution
* Highly commercial mindset with confidence in decision making
* Strong communication and stakeholder management skills
Desirable
* Experience with TikTok Shop, marketplaces or social commerce
* Background in beauty, fashion, lifestyle or FMCG
* Experience scaling high-growth e-commerce brands
Benefits
Benefits
Core Benefits
* Competitive salary aligned to experience and impact
* Performance-related bonus / commission linked to account growth
* 28 days holiday + bank holidays
* Hybrid working (London & Manchester)
* Flexible working hours
Growth & Career Development
* Senior leadership exposure and influence
* Clear progression pathways as Somerce scales
* Opportunity to shape how we deliver for top-tier brands
* Work at the forefront of TikTok Shop and live commerce
Financial & Lifestyle Perks
* Company pension
* Monthly wellness allowance
* Team socials and events
* Staff discounts across brands and partners
Work Environment
* High-performance, no-bullshit culture
* Minimal bureaucracy, maximum accountability
* Surrounded by ambitious people who care about results
* We win as a team, success is shared
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