We are looking for a Marketing Executive for our 2 luxury menswear brands, Oliver Spencer and Favourbrook. This role is integral in executing and coordinating a range of marketing initiatives designed to increase brand awareness, drive customer engagement, and support sales growth for both Oliver Spencer and Favourbrook.
Since it's inception, we have tried to harness an environment where everyone in the team has a voice and an input into the success of the brand, which is what makes working at Oliver Spencer fulfilling and collaborative experience.
Responsibilities include:
* Manage and coordinate the brand marketing, communication and social calendar; ensure it is updated each month, develop ideas and ensure they offer commercial value, brand alignment and adhere to the marketing objectives of Oliver Spencer and Favourbrook.
* Coordinate and manage the content team to ensure all marketing assets are delivered for marketing and comms on deadline and on brief.
* Implement marketing initiatives across the business; including store events, brand activations, collaborations and other opportunities to elevate and increase brand awareness.
* Manage the production of eCommerce assets for b2b and b2c; flat-shot photography and on-model photography. Ensure assets are handed to eCommerce team ahead of product launch campaigns.
* Build and maintain a meaningful relationship with PR agency to maximise brand exposure and press opportunities for Oliver Spencer and Favourbrook
* Sample coordination; manage inventory of each seasonal sample set and log all press and photoshoot loans. Liaise with wholesale and PR showrooms to maintain an accurate log of all sample activity at all times.
* Responsible for sharing seasonal assets with the external PR agencies, manage requests for additional content and follow-up on any opportunities to secure relevant brand exposure.
* Coordination of in-store press and stylist requests / pulls. Build meaningful relationships with stylists to maximise product placement and brand-building opportunities. Clearly communicate with retail teams and follow ‘shop-stock loan’ protocol; taking deposits, monitoring return deadlines and keeping an accurate log of all activity.
* Support the Content Manager with all photoshoot pre and post-production on all campaign and e-commerce photoshoots. Assist with planning, casting briefs, mood boards and styling when required.
* Work with management to ensure sales meeting agendas are structured and prepared in advance of sales + marketing meetings and clearly communicate key information and action points each to all relevant stakeholders to ensure back-of-house and front-of-house are aligned with sales & marketing activity and developments.
* Work with the retail and wholesale teams to implement strategic marketing plans with accounts that elevate brand positioning and engage with the Oliver Spencer community.
* Produce competitor and market research reports to track the marketing output of competition to ensure Oliver Spencer and Favourbrook remain relevant and align with emerging marketing trends.
* When required assist with scheduling and publishing social media content and managing inbound direct messages and comments.
Here’s what you’ll need:
* +2 years’ experience in Sales & Marketing role (luxury menswear background essential).
* A proven passion for style, menswear, design, and the Oliver Spencer and Favourbrook brands.
* To be an Impeccable communicator in written and verbal English.
* Strong organisational and time-management skills. Ability to work to deadlines. Attention to detail. Ability to work independently as well as a team player.
* Excellent problem-solving and analytical skills.
* Good IT skills and proficiency in Microsoft Office suite, especially Excel. Knowledge of html, CMS and SEO is desirable
The benefits we can offer you:
* Generous seasonal clothing & Staff discount
* Cycle to Work Scheme
* Monthly team socials