Join to apply for the Head of Paid Advertising role at Optimizon
We're seeking a commercially minded, strategic leader to join us as Head of Paid Advertising. In this high‑impact role, you'll oversee performance across our Amazon advertising portfolio, managing multi‑millions in marketing spend and contributing to sales across a portfolio of clients. You will lead and develop a talented team, drive innovation across AMS, DSP, and AMC, and play a pivotal role within the leadership team.
Key Role Responsibilities
* Lead all paid advertising activity across our client base; own targets, budgets, profitability and ad strategy.
* Act as the senior lead on key accounts and point of escalation, aligning paid strategies with organic performance and wider business goals.
* Lead strategic advertising projects, support the team with clear direction and resources.
* Define and evolve best practice across AMS, DSP, and AMC; champion testing and innovation.
* Collaborate with data and tech teams to enhance reporting and automation; stay ahead of Amazon platform changes.
* Contribute to wider company strategy and planning; represent advertising in new business proposals and pitches.
* Recruit, onboard and lead a growing team of 8 specialists; manage senior team members and allocate support across client accounts.
* Promote a culture of continuous learning with tailored development plans; provide regular feedback and coaching.
* Oversee seamless access to platforms, ensure smooth coordination of billing, refine workflows and improve internal collaboration.
Who We're Looking For
* Amazon Paid media expert with experience across PPC and Programmatic.
* Proven success managing multiple client accounts in an agency environment.
* Strong data and analytical skills, turning insights into results at scale.
* Target‑driven, focused on achieving and exceeding client goals.
* Skilled at building relationships with both clients and internal teams.
* Curious, proactive, testing and iterating.
* Passion for retail and enthusiasm for learning about client products.
* Excellent verbal and written communication.
* Ecommerce or retail background preferred.
* Organised, able to multitask and prioritise in a fast‑paced setting.
* Independent, self‑motivated, and quick to adapt.
* Detail‑oriented with strong presentation and reporting skills.
* Confident working with KPIs like ROI and ACoS.
* Skilled in AI automation and how it affects business outcomes.
Desirable Skills & Qualifications
* 3–4+ years in a senior advertising or digital marketing role.
* Hands‑on experience with AMS, DSP, and AMC.
* Proven experience managing and developing high‑performing teams.
* Commercially aware with a strong analytical mindset.
* Comfortable presenting to clients and senior stakeholders.
* Degree in Marketing, Business or related field (preferred).
* Certifications in Amazon Ads, Google Ads, Search Ads 360 or GA4 (advantageous).
Benefits
* Competitive salary with quarterly OTE bonus.
* 33 days holiday including public holidays.
* Birthday off.
* Pension: 3% employer / 5% employee.
* Amazon Prime upon successful completion of probation.
* Enhanced maternity pay.
* Company sick pay scheme after probation.
* Homeopath consultations.
* EAP with Assured Health.
* Private healthcare after probation.
* Work from anywhere policy.
* Remote‑first with good work/life balance.
* Quarterly team meet‑ups in London.
* Learning and development budget.
We’re in the UK and require applicants to have full right to work in the UK; we do not offer visa sponsorship.
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