Purpose of the job
Working as a key member of the Marcomms team at Grimsby Town Football Club, this role is responsible for leading the delivery of positive match day experiences for supporters attending games at Blundell Park. It plays a vital part in increasing attendance and ticket sales through strategic marketing campaigns and fan engagement initiatives that reflect the Club’s identity. The role also involves creating compelling content and campaigns to drive revenue and bookings, while meeting EFL criteria and exceeding the expectations of commercial partners to support both retention and growth.
Main Roles & Responsibilities
* Oversee strategic initiatives and ticket incentives to drive attendances and deliver themed match days i.e. Remembrance Matchday, Rainbow Laces and other EFL campaigns.
* Attend all men’s first home games, some away matches and women’s first team matches at Blundell Park and promote all aspects of the matchday experience through the Club’s channels.
* Co-ordinate key activity such as player appearances, Foundation events and commercial partnerships.
* Lead on the Club’s annual EFL Family Excellence submission.
* Line manage the Match Day Coordinator, Club Mascot (Mighty Mariner), Mascot Co-ordinator and Programme Co-ordinator.
* Co-ordinate all pre-match and half-time competitions/activations.
* Co-ordinate and maintain the Club’s online presence for retail, commercial, streaming, events and Foundation.
* Support the delivery of email and social media marketing campaigns to promote initiatives, events, products and services.
* Produce digital content for website, social and in- stadium channels using Adobe Creative Suite apps Premier Pro and Photoshop.
* Produce marketing materials and assets as and when required.
* Participate in regular department meetings, including recommending improvements to assist with fan engagement
About The Candidate
To be able to deliver this role, there are skills and experiences we are looking for are:
* A degree-level qualification in Marketing or a relevant subject.
* Experience working in a marketing role and posting content across the various social media platforms.
* Previous experience creating content using Adobe Creative Suite apps Premier Pro and Photoshop and working
* A problem solver with a can-do attitude.
* Previous experience working in a commercially focused role.
* Knowledge of Grimsby Town FC and/or the football industry in general
About The Club
We don’t justwork for Grimsby Town Football Club — we areGrimsby Town Football Club. It’s a remarkable story that began in 1878 and hascontinued uninterrupted ever since.
There is nothingbigger and nothing more powerful in uniting so many people — through purpose,passion and pride — than a football club. It’s people’s identity. It’s theirfamily; their heritage. It’s where they belong. This is something that cannotbe undone. The bond, ties and loyalty are forever. And by being here, we arepart of the story.
This is noordinary job. This is an extraordinary opportunity. We are more than staff,players, managers, coaches, analysists, physios, stewards and volunteers. Weare friends, supporters, promoters, entertainers, role models and, in somecases, idols and legends. But we cannot be any of these things without eachother.
None of us isbigger than all of us. Every day, we strive for better. We are a football club,but we’re at the heart of something much bigger. A club formed from itscommunity now has the power to define its community. We are today’s authors ofthis black and white story.
This moment hasbeen 145 years in the making. And the next chapter is in our hands. Together,we can achieve greater things. And toachieve greater things we need a great team, and this is where you come in.
Safeguarding Statement
Grimsby Town Football Club is committed to safeguarding the welfare of children and young people and expects all employees, workers, students and volunteers to endorse this commitment. This post requires an Enhanced Disclosure and Barring Service Check (DBS) as such it is exempt from Rehabilitation of Offenders Act (1974). Therefore, all convictions including spent convictions that have not been subject to filtering by the DBS should be declared. Relevant information and / or documents will be distributed as part of the recruitment process.
Equality, Diversity and Inclusion
Grimsby Town Football Club’s commitment to Equality, Diversity and Inclusion is to confront and eliminate discrimination whether by reason of age, gender, gender reassignment, sexual orientation, marital status or civil partnership, nationality, ethnicity (race), religion or belief, ability or disability, pregnancy or maternity and to encourage equal opportunities (Protected Characteristics, Equality Act 2010).
Employees, workers and volunteers of Grimsby Town Football Club must ensure a positive commitment towards equality, diversity and inclusion by treating others fairly and not committing any form of direct or indirect discrimination, victimisation or harassment of any description and to promote positive working relationships between all internal and external stakeholders.
Disability Confident Committed Employer
Safeguarding Statement
Grimsby Town Football Club is committed to safeguarding the welfare of children and young people and expects all employees, workers, students and volunteers to endorse this commitment. This post requires an Enhanced Disclosure and Barring Service Check (DBS) as such it is exempt from Rehabilitation of Offenders Act (1974). Therefore, all convictions including spent convictions that have not been subject to filtering by the DBS should be declared. Relevant information and / or documents will be distributed as part of the recruitment process.
Equality, Diversity and Inclusion
Grimsby Town Football Club’s commitment to Equality, Diversity and Inclusion is to confront and eliminate discrimination whether by reason of age, gender, gender reassignment, sexual orientation, marital status or civil partnership, nationality, ethnicity (race), religion or belief, ability or disability, pregnancy or maternity and to encourage equal opportunities (Protected Characteristics, Equality Act 2010).
Employees, workers and volunteers of Grimsby Town Football Club must ensure a positive commitment towards equality, diversity and inclusion by treating others fairly and not committing any form of direct or indirect discrimination, victimisation or harassment of any description and to promote positive working relationships between all internal and external stakeholders.
Disability Confident Committed Employer
As a Disability Confident Committed employer, Grimsby Town Football Club is dedicated to creating an inclusive and accessible environment for all. We actively support our employees, workers, students, and volunteers by making reasonable adjustments where needed and ensuring that individuals with disabilities or long-term health conditions are supported to remain in and thrive within their roles. This commitment reflects our ongoing efforts to promote equality, remove barriers, and value the contributions of everyone in our community. #J-18808-Ljbffr