SENIOR CRM MANAGER
Apply below after reading through all the details and supporting information regarding this job opportunity.
UP TO £60,000
HYBRID – LONDON, 3 DAYS A WEEK
Please note, the company is unable to offer sponsorship and you must be a UK resident to apply
Company
This growing retention agency is dedicated to helping ambitious ecommerce brands build lasting customer relationships. With a specialist focus on CRM and email marketing, the team of 11 partners with direct-to-consumer brands to deliver high-impact lifecycle strategies. They work exclusively with Klaviyo and Shopify, positioning themselves as true experts in their niche. Collaboration, accountability, and culture are at the heart of the business. With a new East London office and a people-first mindset, they’re proud of their vibrant, social environment and growth-focused outlook.
The Role
This agency is seeking a CRM leader to take ownership of retention strategy across a diverse client portfolio. You’ll manage and mentor a team of three CRM specialists, act as the go-to expert on Klaviyo, and oversee CRM execution across up to 20 ecommerce accounts.
This is a hands-on leadership role where you’ll partner directly with clients to elevate their retention performance, while balancing team management, client strategy, and campaign optimisation.
Key Responsibilities:
* Lead and mentor a team of 3 CRM specialists, ensuring consistent delivery across accounts.
* Act as the strategic lead for client CRM/retention programmes, advising on lifecycle strategies and optimisation.
* Oversee all CRM briefs and execution across 20+ client accounts.
* Own and report on CRM KPIs across accounts, ensuring measurable client growth.
* Drive campaign testing, measurement, and optimisation.
* Collaborate with account managers, designers, and copywriters to deliver best-in-class campaigns.
Role Requirements
Must-haves:
* Strong Klaviyo expertise and enthusiasm (active in the community, e.g. events).
* Proven experience with ecommerce retention, ideally within Shopify.
* CRM leadership experience (managing at least one direct report).
* Strategic background in CRM, ideally across multiple accounts.
* Strong time management skills and ability to balance leadership with hands-on strategy.
Nice-to-haves:
* Agency background or experience in a fast-growth ecommerce brand.
* Ambition to step into a Head of CRM role, with a roadmap for progression in place.