Job Title:
Digital Marketing Executive
Location:
London, W1
Hours:
Permanent, Full Time
Reporting to:
Head of Marketing
Salary:
Competitive
Benefits:
25 days' holiday plus bank and public holidays, life assurance, pension, medical insurance, cycle-to-work scheme
Please include a cover letter with your application.
ABOUT US
Podium Analytics (Podium) is a charity with a clear and ambitious vision to create a world with more sport and less injury.
Committed to significantly reducing the incidence and impact of injury in sport, the charity was founded with the belief that, to see the full benefit of sports participation, more needs to be done to address the issue of youth and grassroots sports injury, which is an under-researched, under-resourced and often overlooked issue.
Podium advocates a science-led, data-driven approach, inspired by the experience of its Founder and Chairman, Sir Ron Dennis CBE, as well as a collaborative one, and works closely with world-leading Research organisations, Global and National Governing Bodies of Sport, Professional Sports Leagues, UK Government, Technology partners, and Sports Clubs and Schools across the UK.
Podium is headquartered in Grosvenor Street, Mayfair, London, and has established the Podium Institute for Sports Medicine and Technology at the University of Oxford.
Podium embraces equality, diversity and inclusion and positively encourages applications from suitably qualified candidates regardless of age, ethnicity, gender, gender identity, sexuality, religion or belief, disability, parenting, caring or marital status.
THE ROLE
This is an exciting opportunity to work as part of the team at Podium Analytics to deliver tangible impact in the world of sport. You will be joining at a critical time when you have the opportunity to play an important role in establishing and shaping the organisation and its brand, marketing and communications activity, as well as develop your skills and experience as part of a growing team.
The Marketing and Communications team has a broad set of responsibilities and acts as an 'internal agency', supporting Podium-wide programmes of work. The role will provide the opportunity to own projects, taking work from strategic development, through to execution and management. The role offers a rare opportunity to bring varied, exciting, and often unique activities to life – unprecedented research, innovative technology use, athlete injury stories, purpose-driven partnerships, thought leadership events, behavioural change campaigns – and be involved in all aspects of brand, marketing, communications, design and events.
The role will report directly to the Head of Marketing and will work closely and collaboratively with the wider team and diverse external stakeholders.
YOUR RESPONSIBILITIES
We are seeking a proactive and creative individual to support the delivery of our Marketing and Communications Strategy, with a particular focus on social media, content creation and digital communications. This role offers opportunities for growth across special projects, events, and campaigns.
A particular focus will be helping the team grow awareness of, and engagement with, our free injury and concussion management app for schools and clubs, SportSmart.
Your key responsibilities will include:
Social media management
* Deliver engaging social media content in line with the agreed strategy and brand tone.
* Schedule, publish and monitor posts across platforms.
* Track performance and contribute to reporting and insights.
Content production and management
* Collaborate with internal teams to write, edit and proof content across our channels, ensuring consistency of narrative and tone of voice.
* Plan, create and deliver multimedia content (video, photography, motion graphics, etc.) working with suppliers.
* Creating ad hoc and planned internal and external collateral (templates, presentations, guidelines, research reports etc.), working with external designers, suppliers, and partners as relevant.
* Ensure consistency in messaging across all outputs and support with brand and design identity management, ensuring assets are used in the right way internally and externally, supporting the team and stakeholders with guidance.
Newsletter communications
* Write and schedule email campaigns and newsletters using our Customer Relationship Management tool, HubSpot.
* Segment audiences and tailor messaging to drive engagement.
* Analyse performance and suggest improvements.
Website management
* Maintain and update website content, using the website's Content Management System.
* Work with our website developers to implement changes and improvements.
* Monitor site performance and user experience.
Growth and development opportunities
* Support on special marketing projects and brand campaigns.
* Contribute to the planning and execution of events and activations.
* Explore new channels and tactics to enhance brand visibility.
THE CANDIDATE
The role is very hands-on, and the right candidate will thrive off working in an entrepreneurial, growing team, will be comfortable starting with a blank canvas (sometimes building activity and audiences from scratch) and will be excited by the opportunity to develop their skills across all aspects of brand, marketing and communications, bringing their own ideas to shape how things are done.
You will have experience in Marketing and/or Digital Communications creation and management, and will enjoy staying up to date with the latest trends, tools and techniques. You might also have brand management experience. As an important interface with both internal and external stakeholders, the intuitive ability to build effective relationships will be key. Excellent planning, high attention to detail, creative copywriting skills and a focus on high standards of delivery are all essential.
Essential Criteria
* A minimum of 2–3 years of industry experience in marketing, brand and/or social/digital communications.
* Excellent communication ability, both verbal/presentation and written.
* Experience with social media platforms and scheduling tools.
* Experience in creation of creative multimedia content and/or digital marketing, individually or as part of a team.
* Ability to prioritise effectively and multi-task across multiple work streams, with track record for meeting goals within set timeframes.
* Creative mindset with attention to detail.
* Ability to work flexibly and proactively within a small, high-performing team to deliver across a host of requirements.
* Microsoft Office applications knowledge.
* Analytical for performance monitoring (use of Excel and other tools to produce reports).
Desirable Criteria
* A bachelor's degree or equivalent alternative experience.
* Agency experience and/or experience delivering broad programmes of activity with multiple stakeholders.
* Experience using CRM systems and email marketing software to manage/engage contact databases.
* Knowledge of Adobe Suite (InDesign, Photoshop) would be an advantage.
* Interest and passion for sport
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PODIUM CULTURE
We believe in:
Insight
Only science and data can drive deep understanding and meaningful, measurable change, and that is why we are science-led, data-driven in all that we do.
Ambition
We believe in challenging the accepted, aiming for exceptional, persevering and solving the impossible.
Community
We need to collaborate openly. No one has all the answers and significant change will only come from collective effort.
Leadership
Lead by example, drive change and pay it forward. We share in a sense of responsibility for shaping a safer legacy for sport.
Access
We believe that the best injury prevention insights and services should only be available at an elite sport or well-resourced school level. We believe in access for all, keeping young people participating in the sports they love for longer.
We are:
Relentlessly curious
We are not afraid to challenge convention and question the inevitability of injury.
Unashamedly ambitious
We share in a winning mindset that inspires and encourages others.
Purpose driven
We have absolute clarity of purpose, and this drives all that we do.
Humane and accountable
We take our work seriously and share in a sense of ownership and pride for the outcomes.