Student Recruitment & Marketing Manager
Job Category Administrative Vacancy Type Fixed term contract Fixed Term Duration 12 months Employment Type Full time Salary From £46, Salary To £56, Location Writtle Faculty/Prof Service Corporate Marketing Closing Date 05/01/ Ref No Documents
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About ARU:
ARU is a global university transforming lives through innovative, inclusive and entrepreneurial education and research. ARU holds a Gold award for the quality of its education, awarded through the Teaching Excellence Framework (TEF). ARUs research institutes and four faculties bridge scientific, technical and creative fields. We deliver impactful research which tackles pressing issues and makes a real difference to our communities. Our academic excellence has been recognised by the UKs Higher Education funding bodies, with 16 of our research areas assessed as world leading. We are the largest provider of Nursing, Midwifery, Health and Social Care students in the East of England, and we are also among the UKs leading universities for degree apprenticeship provision, working with hundreds of employers across the UK.
At our ARU Writtle campus, we specialise in animal, environmental, agricultural and horticultural courses, for learners aged 16 to 18, adult learners, undergraduate and postgraduate levels.
About the role
Writtle College is seeking a Student Recruitment & Marketing Manager (FE) to join our dynamic team on a maternity cover basis.
In this pivotal role, you will lead the development and delivery of marketing, recruitment, outreach and conversion strategies, and communication plans for our Further Education provision. Youll manage multi-channel campaigns, oversee events, and work closely with internal teams and external agencies to raise the Colleges profile and meet recruitment targets.
Key Responsibilities:
3. Develop and implement marketing and conversion plans to drive student recruitment.
4. Lead integrated digital and traditional media campaigns, ensuring ROI.
5. Manage student recruitment events and oversee outreach activities.
6. Oversee content and copy creation for web, email, social media, and print collateral.
7. Monitor and enhance the Colleges presence on the ARU website and social media channels to ensure accuracy and effective engagement.
8. Monitor application trends and develop strategies to improve conversion rates.
9. Provide leadership and support to the FE Marketing team.
10. Build and maintain excellent relations with Writtle College academic and support teams to develop subject specific marketing strategies and communications plan for the College portfolio.
11. Manage budgets effectively and ensure compliance with data protection and College policies.
About You:
12. Degree or equivalent experience in marketing or a related field.
13. Proven track record in delivering successful marketing strategies.
14. Strong communication and interpersonal skills.
15. Experience in digital marketing and campaign management.
16. Ability to lead a team and manage multiple projects to deadlines.
17. Knowledge of the education sector and student recruitment (desirable).
18. Willingness to work evenings and weekends as required.
19. Full driving licence and ability to travel.
Interviews are expected to take place on the 15/16 January .
Find out more about and .
We have an agile working culture and offer an extensive range of benefits including generous holiday entitlement, occupational pension schemes, training and development opportunities, travel to work scheme and a competitive relocation package. Visit our page for full details.
This role is considered exempt from the Rehabilitation of Offenders Act and the amendments to the Exceptions Order, and. Further information about filtering offences can be found in the .
We have a responsibility to ensure that all employees are eligible to live and work in the UK.
Committed to being inclusive and open to discuss flexible working.
We reserve the right to close this vacancy once we have received sufficient applications.
Guidance Notes:
Please download the Job Description Person Specification for key requirements. To apply, demonstrate how your skills and experience meet the criteria.