As a Personalisation Operations Executive, you will play a critical role in the operational planning & orchestration of customer‑centric, personalised journeys that deliver real value for RS Group. You will work closely with different stakeholders throughout the business to ensure that personalised customer experiences are delivered accurately, efficiently, and in alignment with best practice. This role sits at the intersection of product, data, customer experience and our regional marketing activities, acting as the operational backbone that enables high‑quality, conflict‑free, data‑driven personalisation at scale.
Responsibilities
* Assist stakeholders with audience definition for personalisation use cases, ensuring accurate sizing, correct logic, and CDP best practice.
* Oversee all personalisation campaigns and prevent or resolve conflicting experiences, managing priority hierarchies, eligibility rules and suppression logic.
* Advise teams on the best use of available personalisation technology and create/curate documentation on tooling and best practice. Provide coaching and training to increase adoption and effectiveness.
* Assist the personalisation product owner to identify missing customer data attributes and models from use cases for prioritisation.
* Coach stakeholders to build, QA and deploy their personalisation use cases. Own and operate a capability framework to ensure the correct level of support for stakeholders.
* Work with the Data & Analytics teams to ensure personalisation use cases are accurately measured for value and effectiveness.
Qualifications
* Experience in personalisation, CRM or marketing operations.
* Operational use of CDPs or similar customer segmentation tools.
* Strong knowledge of segmentation logic and journey orchestration.
* Excellent stakeholder management.
Benefits
* Financial – pension/retirement; life assurance; salary finance (payroll deduction loan scheme)
* Wellbeing – medical plans; health screening; critical illness; disability insurance; holiday / paid time off; employee assistance programme; discounted gym/health club membership
* Lifestyle – transportation assistance schemes (e.g., cycle to work, travel loans, car leasing); onsite catering/lunch vouchers; retail discounts
* Spotlight – our global recognition programme provides a platform to highlight and recognise people role‑modeling our values
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