The Job Responsibilities
Who we are
Every life is unique and so are you
At Dräger we protect, support and rescue lives day in and day out. We are interested in you if you have the desire to work for an organisation that does something more, something that is truly worth working for.
As an international leader in medical and safety technology, we develop pioneering devices, software, services and solutions that people around the world trust. Wherever Dräger products are used, it's about the most important thing: it's about life.
About The Role
As the UK Sales Manager, you will lead, inspire, and develop a high-performing team of Account Managers to consistently exceed sales targets and deliver outstanding business results. Through strong and visible leadership, you will set clear objectives, provide ongoing coaching, and ensure the effective execution of Dräger's sales strategy within the industrial sector. Collaborating closely with senior leadership, as well as product, marketing and engineering teams, you will identify and capitalise on growth opportunities, strengthen customer relationships, and drive sustainable, long-term success
General expectations of the role:
Leadership & Team Management
* Provide direct-line management of the UK Safety (Industry) sales team.
* Recruit, onboard, and develop account managers as required,
* Lead, coach, and develop team members through regular field visits, in-field coaching, and structured development plans.
* Conduct Ongoing Feedback Reviews, manage performance in line with company policy, and drive professional upskilling aligned with sales competencies.
* Foster a collaborative, high-performance culture in line with the "We Lead" behavioural framework. I deliver results
* Identify knowledge gaps and deliver targeted product training to enhance team expertise and performance.
Sales Strategy & Execution
* Set and deliver the annual sales budget and team targets, ensure consistent achievement of financial commitments.
* Develop and execute a clear sales plan aligned with Dräger's strategy, translating it into measurable sales tactics.
* Identify and pursue Key Growth Opportunities in collaboration with the Business Development Managers.
* Take strategic ownership of major opportunities, driving long-term account development.
* Present accurate, data-driven sales plans, forecasts, and funnel updates to senior management at regular intervals.
* Working with national and regional BDM teams to achieve regional sales targets
Financial & Operational Management
* Ensure accurate use of CRM, Power BI, and reporting tools to track performance and inform decision-making.
* Monitor ROI on regional sales activities, aligning resources to maximise impact.
* Ensure compliance with expense management (Concur), CRM standards, and sales functional excellence expectations.
Stakeholder Engagement & Cross-Functional Collaboration
* Build and maintain strong relationships with key external stakeholders and strategic accounts to drive growth.
* Foster cross-departmental collaboration to align sales efforts with marketing, engineering, and other key functions.Work jointly with Marketing to align sales strategies with key initiatives and present the annual commercial strategy to the team.
* Partner with Business Development to develop long-term partnerships with strategic accounts in line with Dräger's strategy.
Communication & Team Engagement
* Facilitate quarterly team meetings
* Biweekly team meeting
* Monthly 1-1's
* Provide clear, consistent communication of commercial priorities, sales goals, and progress to all team members.
The tasks and responsibilities above are typical of the duties the post holder will be expected to perform. It is not necessarily exhaustive and other duties of a similar nature and level may be required from time to time.
Shared Responsibilities
All employees have a responsibility:
* to comply with the Business Information Centre (BIC) and minimise any impact on the environment whilst carrying out their duties.
* To ensure the company complaints procedures are always followed.
* to ensure and promote safe working conditions for all employees, visitors and contractors by implementing, monitoring and complying with occupational health & safety provisions
* to embed our WeLEAD competencies – I build trust, I create value for the customer, I enable others, I provide direction, I embrace diversity, I deliver results
Reporting Relationships
Manager - Head of Sales – Safety Industry
Size of team/environment - UK Safety Industry sales team – 6 direct reports
Your Qualifications
Role Requirements
Education/Qualifications
* University degree or equivalent desirable
* Leadership and management qualification desirable
* Marketing qualification desirable
Related Experience
* Relevant business experience in a senior sales role essential
* Previous experience in first line management of a team of people
Skills, Special Competencies
* knowledge of safety industry and other relevant customers
* Knowledge of relevant competitors
* Strategic thinker, familiarity with strategy tools and frameworks
* Creativity and problem-solving skills
* Networking, lobbying and collaboration skills
* Ability to lead and work as part of a team
* Ability to negotiate and influence
* Customer orientation
* Market research and market analysis methods
* Business management skills
* Marketing Program development and execution
* Self-motivated
The Dräger Workplace
Dräger's
Benefits
* 27 days holiday plus bank holidays, with option to purchase up to 3 additional days
* Company car or monthly car payment allowance
* Private Medical Insurance
* Discounted critical illness cover, dental cover and partner life assurance
* Healthcare cash plan
* Salary sacrifice car scheme
* Discounted shopping & leisure vouchers
* Cycle to Work
* Gym membership discounts – up to 25%
* Charity Giving scheme
Dräger's
dedication
At Dräger we have a clear vision, to be an organisation with a working environment that includes a diverse mix of talented people who want to come, stay and grow.
We ensure candidates with the required qualifications and experience will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
All are welcome to apply.
Who We Are
From hospitals to fire departments to industrial customers, people around the world rely on our products: cutting-edge technology that combines real engineering with the digital future. With over 130 years of experience, passion and the bold ideas of more than 16,000 employees, we are committed to turning technology into ›technology for life‹.
Interested?
Please apply directly through our career portal.
We look forward to receiving your application.
Apply now
If you have any questions, please contact
Sally Jordan
E-Mail :
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