Job Title: Graphic Designer
Department: Marketing
Location: Remote
Travel: Yes
Reporting Line: Product Marketing Manager (PMM)
Position Type: Freelance
ABOUT THE ROLE
ZOEVA Cosmetics is seeking a creative and forward-thinking Graphic Designer to join our Marketing Team. Reporting to the Product Marketing Manager and working closely with our CRM and Social teams, you will be responsible for creating best-in-class digital and offline assets that bring the ZOEVA brand to life across every channel and touchpoint.
This role requires in-depth expertise in digital and print design, animation, and typography, with proficiency in InDesign, Photoshop, and Illustrator as a baseline expectation. Beyond the core craft, we are looking for someone who is genuinely excited about the evolving design landscape — including the use of AI-powered tools to accelerate workflows, produce creative at scale, and unlock efficiencies that free up more time for high-quality, considered work.
You will thrive here if you are a collaborative team player with creative flair, who brings both rigorous attention to detail and an openness to experimentation. We work at pace, across multiple markets and campaigns simultaneously, so a love of a deadline is genuinely important.
DUTIES & RESPONSIBILITIES
Creative Production
* Design digital assets for websites, emails, digital ads, and social channels across all ZOEVA markets
* Produce print collateral including flyers, packaging concepts, direct mail, and event materials
* Develop a pipeline of diverse and engaging creative content to support a rigorous test-and-learn approach across performance marketing channels
* Ensure all creative is consistently on-brand and adheres to ZOEVA's visual identity and brand guidelines
Collaboration & Stakeholder Management
* Work with the Product Marketing Manager to provide creative direction and input on branded shoots, ensuring raw content covers the creative needs of the business
* Collaborate with senior stakeholders and 3rd party agencies to optimise file management, colour grading, and creative sign-off processes
* Partner with key stakeholders to evolve brand guidelines over time, ensuring they remain relevant and inspiring
* Analyse competitor creative and regularly report on insights, emerging trends, and opportunities for ZOEVA
AI-Enhanced Design & Workflow Efficiency
* Leverage AI-powered design tools — including Adobe Firefly, Midjourney, or equivalent — to accelerate asset creation, generate creative variations at scale, and reduce time-to-market across campaigns
* Use AI-assisted workflows for retouching, background generation, generative fill, and multi-format asset adaptation, enabling faster turnaround without compromising quality
* Proactively identify opportunities to integrate AI tools into the team's day-to-day processes, and share learnings with the wider marketing team to raise the bar collectively
* Stay current with developments in AI design technology and evaluate new tools as they emerge
General
* Actively embrace additional outputs when required in line with general business objectives
* Contribute positively to team culture, bringing energy, ideas, and a collaborative spirit to every project
SKILLS & QUALIFICATIONS
Essential
* Proven experience in graphic design with a strong portfolio across digital and print
* Expertise in Adobe Photoshop, Illustrator, and InDesign; experience with Premiere Pro or After Effects is a strong advantage
* In-depth knowledge of the digital landscape, social platforms, and current design trends
* Strong typography skills and a rigorous eye for detail
* Proven experience in video content creation, showcasing skills in videography, editing, and visual storytelling
* Ability to manage multiple projects simultaneously and consistently meet deadlines
* A confident, self-starting work ethic combined with strong collaboration and team-building skills
* Clear and confident communicator, comfortable working across multiple departments and seniority levels
* Practical, hands-on experience with AI design tools such as Adobe Firefly, Midjourney, DALL·E, or equivalent — with a proactive mindset toward integrating these into daily creative workflows
* Understanding of AI-assisted image enhancement, batch-resizing, and generative content techniques
* Experience working in beauty, fashion, or lifestyle brands
* Familiarity with digital asset management systems and structured file management processes
All members of the Marketing team are employed on a freelance basis but all are full time and employed with a long term view. It is structured this way due to the fact that Zoeva is a German company and therefore this is the most straightforward structure for employment in the UK.