Role: Assistant CRM Manager– No7
Contract: 12M FTC
Shift pattern: Full Time
Location: Nottingham
Closing date: 12 November 2025
Recruitment Partner: Matthew Nelligan
About the role
An exciting opportunity to join the No7 Beauty Company Digital Marketing and play a pivotal role in shaping how we connect with our customers. As an Assistant CRM Manager, you'll owned the activation of our CRM plans across both our DTC ) and retail (Boots) channels, delivering engaging, data-led campaigns that build loyalty and drive commercial impact.
Key responsibilities
* Lead the activation of CRM plans across DTC and retail, translating brand stories and trade priorities into high-performing customer journeys
* Manage the end-to-end delivery and ongoing optimisation of campaign, automated and transactional emails – ensuring every touchpoint feel beautifully crafted, relevant and effective – to convert interest into action and drive incremental sales
* Lead email marketing as a key growth driver while also supporting app and direct mail activations within the retail ecosystem
* Partner closely with brand, digital trading & retail teams to bring launches, offers and hero franchises to live through CRM
* Partner with digital, brand and data teams to grow and nurture our 1P database, ensuring we build meaningful connections with both new & existing customers
* Drive audience segmentation, personalisation and testing strategies to elevate performance and customer experience, using transactional and behavioural data to deliver relevant, authentic journeys that deepen engagement and deliver results
* Monitor and analyse results and share insights that inspire continuous improvement and innovation. Collaborate cross-functionally to identify opportunities that drive net, new customer acquisition and overall CRM incrementality
* Brief and manage agency & creative partners to deliver premium, on-brand assets that reflect No7's identity
* Champion CRM compliance, data integrity and best practice across every campaign
* Collaborate with the wider marketing and activation teams to grow loyalty, lifetime value and overall brand impact
Our benefits
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Generous employee discounts
* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
* Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at Exclusions may apply, eligible roles only. Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.
Why Boots
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, with you, we change for the better.
What's next
If Successful one of our Talent Partners will be in touch to discuss next steps and go through the Process
Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service), PVG (Protection of Vulnerable groups) or an Access NI Check.
Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.
Keywords
Lead the activation of CRM plans across DTC and retail, translating brand stories and trade priorities into high-performing customer journeys
Manage the end-to-end delivery and ongoing optimisation of campaign, automated and transactional emails – ensuring every touchpoint feel beautifully crafted, relevant and effective – to convert interest into action and drive incremental sales
Lead email marketing as a key growth driver while also supporting app and direct mail activations within the retail ecosystem
Partner closely with brand,