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Digital and marketing manager

Alexander Steele Recruitment
Digital marketing manager
Posted: 6 December
Offer description

Digital and Marketing Manager On Site (5 days a week) Up to 55k + 5-10% Matched Pension + 36 days (inc bank holidays) About our ClientOur client is a leading hospitality and leisure organisation with a premium reputation across its portfolio of customer-facing operations. The business has recently undergone an exciting company transition and is now focused on delivering innovative, high-quality experiences while strengthening brand perception and market position.The RoleThe Digital & Marketing Manager will play a pivotal role in shaping the organisation’s brand presence and marketing performance. Responsible for developing marketing strategies, owning the digital roadmap, and leading brand execution, this role will work closely with senior leaders and external partners to elevate both the leisure and hospitality operations. You will oversee the optimisation of digital channels, ensure brand consistency, and drive data-led decision making across the business. The role also includes managing a small team and ensuring continuous improvement of the company’s physical and digital footprint.Key responsibilities Develop and implement robust marketing strategies aligned with overarching commercial goals and company visionOwn the digital marketing strategy across all channels, ensuring alignment with business prioritiesLead optimisation and performance across website, SEO, paid media, email automation, social media, digital advertising and CRMEnsure all digital content is optimised for visibility, engagement, and performanceBuild the organisation’s data and analytics capability, defining KPIs and using insights to drive decision makingAct as guardian of the brand and visual identity both internally and externallyOversee the planning, execution and performance of ongoing and one-off marketing campaignsApprove daily brand and marketing activities to ensure accuracy, consistency, and strategic alignmentWork consultatively with internal stakeholders and external creative agencies, ensuring design integrity and brand cohesionIdentify emerging markets and growth opportunitiesIntegrate marketing activity across departments, locations and channels to maximise impactReview products and services to ensure they are fit for purpose and appropriately positioned in the marketCollaborative ownership of brand position across all external and internal channelsPartner with the management team to maximise commercial opportunitiesLead and develop a small marketing team, supporting their professional growthManage marketing budget allocation for maximum ROIDevelop smarter customer segments and tailored engagement strategiesProduce accurate reports, tracking performance against KPIs and informing continuous improvementSupport the enhancement of both physical and digital brand touchpointsCandidate ProfileThis is a senior role and requires a candidate currently operating at a managerial level within marketing/digital.Master’s Degree in International Marketing or a relevant marketing disciplineStrong experience with Adobe Creative Suite, particularly Photoshop, Illustrator and InDesignDeep understanding of marketing fundamentals and brand strategyStrong problem-solving skills and digital marketing expertiseHighly organised with excellent project management abilityCollaborative team player with a commitment to shared successDesirable Skills and abilitiesBachelor’s Degree in Graphic DesignInternational marketing experienceExperience producing video contentStrong creative sensibility and brand storytelling abilityWhats on OfferUp to 55k (DOE)Up to 10% Matched Pension36 days holiday (inc bank holidays)Company discountsEmployee Assistance ProgrammeLife Assurance

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