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Marketing manager international - global products – toxicology

Reading (Berkshire)
Abbott
Marketing manager
Posted: 11h ago
Offer description

Abbott’s Toxicology business is recruiting for a dynamic Marketing Manager Global Products – Toxicology across International.
Based from our Maidenhead office, you will contribute to the sales growth of Global Products across the key markets and lead a small team (second-line leadership) working across all levels within the Public Health, Local Authority and private healthcare provider settings.
What you’ll do
* Build and lead strategy development and marketing execution for international markets to achieve sales and margin plan
* Develop specific strategies for the priority focused countries and support associated campaigns and tactics
* Lead and develop the International marketing team (to include marketing communications, product management, graphic development) as well as being the key stakeholder contact for the R&D organisation
* Act as key International marketing lead on the Global Products Marketing Council
* Represent voice of business marketing requirements upstream and down stream
* Drive and execute yearly Global marketing plan development cycle and execution strategy at part of total Toxicology business unit
* Build compelling value propositions and train and support the sales organization on content delivery
* Assess and present business cases for portfolio expansion products and services
* Support Global Product portfolio development strategy and execution
* Competitive assessment and development of tactics to differentiate and best position the business
* Key opinion leader development and life cycle management
* Lead industry led coalitions, review boards and workshops
What you’ll need :
* Secondary degree desirable (MBA, MSc.)
* Significant experience of down-stream channel marketing
* Ideally experience in healthcare marketing or product marketing
* Product portfolio management of value >$50 MM USD
* Successful experience of product launches
* Experience of business development and implementation of growth strategies, ideally across multi-geographies and in fast-moving businesses
* Key opinion leader and customer testimony life cycle management
* Sales and marketing automation knowledge
* Prior leadership experience
* Strong interpersonal skills
* Financial forecasting / sales & operating plan experience
As you’d expect from a global healthcare company, we offer a fantastic range of benefits to support you and your family, including competitive salaries and bonus potential, a defined contribution pension scheme, private healthcare, life assurance and a flexible benefits scheme. This is a fantastic international opportunity for an experienced self-starter, who excels leading within a highly matrix structure and balancing strategy development with hands-on execution!

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