Job Description
Sales Manager (Food Import & Distribution)
Location: Birmingham (HQ) (field-based)
Job Type: Full-time, Permanent
Working style: Hybrid (mix of field sales and Birmingham HQ)
Salary: Competitive basic + bonus + car allowance/company car (DOE) = £45K - 60K Depending on experience
About Pathos Continental Foods
Pathos Continental Foods is a fast-growing Direct Importer and Distributor of quality food products. Established in 2022, we supply customers across the United Kingdom and beyond, serving Foodservice, Horeca, Contract Catering and Food Manufacturing. We’re building a high-performing sales team and looking for a hands-on Sales Development Manager to help scale growth.
The Role
You will manage and develop a team of Sales Executives while also driving growth by winning new business and expanding key accounts. You’ll report to the Head of Sales & Operations and work closely with Procurement and Operations to ensure customers get great service and the right products.
Key Responsibilities
* Coach, manage and develop a team of Sales Executives (targets, activity, pipeline, negotiation, closing)
* Lead weekly 1:1s, pipeline reviews and field coaching to improve performance
* Build new business across:
* Foodservice / Wholesale
* Horeca (Hotels, Restaurants, Cafés)
* Contract Catering
* Food Manufacturing / Ingredients
* Create a structured growth plan: target accounts, outreach cadence, meetings booked, proposals, conversions
* Grow existing key accounts through range expansion, promotions and relationship management
* Keep CRM/pipeline reporting accurate and deliver clear forecasts
* Work with operations on availability, lead times, ordering patterns and customer expectations
What We’re Looking For
Essential
* 3–6 years sales experience (Sales Executive / Account Manager / Junior Sales Manager) ready to step up
* Experience selling in a food-related environment (foodservice, wholesale, manufacturing supply, hospitality supply)
* Proven ability to win new accounts and develop relationships
* Comfortable coaching others (formal management experience helpful but not required)
* Strong commercial skills: negotiation, margin awareness, account planning
* Full UK driving licence
Desirable
* Knowledge of import/distribution (lead times, MOQs, pricing structures)
* Experience using a CRM and managing a structured pipeline
* Contacts/experience in the West Midlands food trade
What You’ll Get
* Competitive package: basic salary + uncapped commission+ bonus
* Car allowance
* Private Pension Contribution
* Hybrid working: time in the field + Birmingham HQ support
* A clear progression opportunity in a business that’s scaling quickly
* High autonomy, fast decision-making, and direct impact
How to Apply
Apply with your CV and include a short note on your food-sector sales background - Kiriakos@pathosfoods.com & Nick@pathosfoods.com