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Social media manager

Hull
Calypso Search
Social media manager
Posted: 24 April
Offer description

Social Media Manager


The Company

A fast growing, family run luxury brand specialising in personalised, made to order products. Every piece is crafted individually, with a strong emphasis on quality, storytelling and customer experience.

The business operates both online and at a number of high profile UK events, and is on an exciting growth journey with ambitious plans ahead.


The Role

This is a commercially driven Social Media Manager role with full ownership of brand presence across social platforms.

You will think like a strategist and execute like a creative, driving brand awareness, engagement and revenue through innovative content, campaigns and partnerships.

This is not a scheduling role. You will be building and growing a brand.


Key Responsibilities

Strategy and Growth

* Own and drive social media strategy across key platforms
* Plan and execute campaigns, activations and PR moments
* Develop and manage influencer and gifting partnerships
* Identify brand collaborations and growth opportunities


Content Creation

* Produce high quality photo and video content
* Create engaging short form video and social first campaigns
* Write on brand, compelling copy
* Manage content planning, scheduling and publishing


Performance

* Set and track KPIs across growth, engagement and revenue
* Analyse performance and optimise content strategy
* Report insights and recommendations to the founder


Events and Brand

* Attend and represent the brand at key UK events
* Capture live and behind the scenes content
* Maintain a strong, consistent brand aesthetic across all channels



What We Are Looking For

Essential

* 3 to 5 years experience managing social media for a consumer brand
* Proven track record of driving brand growth
* Strong portfolio across content, video and copy
* Excellent visual eye, ideally within luxury, lifestyle or fashion
* Confident creating short form video using tools such as CapCut
* Strong photography and content creation skills
* Commercial mindset with a data led approach preferred
* Experience within jewellery, accessories or luxury goods
* Exposure to paid social across Meta, TikTok or Pinterest
* Experience with influencer marketing and PR activations


The Opportunity

This is a high impact role within a growing brand, offering clear progression as the business scales.

You will play a key role in shaping brand direction, building audience and driving growth.


What Is On Offer


* Hybrid working
* Strong progression opportunity
* Product allowance and staff discount
* Close knit, collaborative team
* The chance to be part of a brand on a significant growth journey

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