Digital Marketing Executive – Bedford (hybrid) - £30,000 DOE
One of the World's leading consumer brands is looking for an Digital Marketing Executive to be responsible for support the Commercial Marketing Team and be responsible for driving traffic to their websites and then optimizing the visitor experience to maximise conversions and lead generation. This will include managing regional PPC campaigns, ensuring the brand is ranking high on the SERPs for topics related to products and services, as well as creating and updating pages, products and content on the company’s websites.
Please note due to rural location driving license and own car is needed
To develop web optimisation plans that leverage SEM strategies and tactics to increase website rankings and authority score, helping to drive traffic to the company’s websites
Maximise ROI from SEO and PPC investments
Evaluate and optimise the UX and UI of the overall website, products, pages and blogs
Support the implementation of campaigns as directed by the Brand and Product Specialist
Previous Experience within SEO / PPC
Excellent organisation and administrative abilities, creative and confident.