Lead the development, trial deployment, and review of briefs and concepts for large-scale strategic projects that shape the customer shopping journey and in-store brand experience. Facilitate brief and concept development for large-scale strategic projects that impact the customer shopping journey and in-store brand experience. Use a range of insight sources to stay up to date with trends, competitors, and Tesco customers; interpret and apply insights to initiate and influence new propositions aligned to business strategy. Support key customer and business priorities by stretching briefs and concepts, acting as a conduit between the wider business and Design and Property teams to ensure projects follow the correct governance and receive appropriate support. Ensure the delivery of clear, customer-led project briefs that are simple, affordable, scalable, and commercially viable. Influence and gain alignment from key stakeholders to mobilise projects and secure brief approval. Coach and support workstreams through to completion, ensuring the original project vision is delivered. Ensure all change is reviewed, with successes shared and learnings embedded into future initiatives. Partner with Insight, Commercial, and Finance teams to provide robust analysis and guide programme direction and decision-making across key Format Proposition and Blueprint workstreams. Build, maintain, and leverage a strong internal network to stay informed and drive projects that enhance the customer shopping trip. Retail Planning or Design experience Project Management experience Insight and Data analysis Working within set budget for projects Coaching, supporting and working with colleagues