Job Description
Salary up to £32,000 PACRM Executive – Saga TravelSalary up to £32,000PermanentFT – 35 hours per weekHybrid – 3 days in the office & 2 HomeLondon Kings Cross or Folkestone, KentThe Saga Travel Marketing Team are looking for an ambitious, customer centric and results-driven CRM Executive to join their dynamic CRM team. Situated in a growing area of Saga Travel across our Holidays and Cruises products contributing to driving revenue growth, improving customer engagement, and enhancing the overall customer journey through insight-led decision-making and innovative ideas.As one of our CRM Executives you’ll play a key part in driving our email and direct mail activity across acquisition and retention marketing.Saga as a group is transitioning to a data-driven approach utilising Lifetime Value, Intent and Next Best Action modelling. This requires the CRM strategy to shift to be truly customer-led opposed to channel execution focused.You’ll be working closely with the CRM Manager to develop and deliver the Email and DM calendar across the year to drive stronger relationships with customers, uncovering and extracting potential value to deliver against our strategic business objectives.Role ResponsibilityAs the CRM Executive for Saga Travel, your keys responsibilities will be to;Deliver personalised, relevant and timely communications to our customers.Work closely with the wider marketing team...