Regional Sales Manager – Commercial Refrigeration (Account Manager / Area Sales Manager / Business Development Manager – HVAC | Distributor Channel Sales) Location: South UK Recruiting for a Regional Sales Manager to join a highly respected manufacturer of commercial refrigeration systems — a well-established name with a strong reputation in the UK HVAC/R sector. With proven success already achieved through partnerships with several of the UK's leading HVAC distributors, this is a role focused primarily on account management — ensuring strong relationships, driving continued growth through existing channels, and supporting installer/contractor sales via your distribution partners. There's a long-term opportunity for business development too, as the company continues to review its channel strategy and identify potential for additional distribution partnerships. The Role * Manage and develop key distributor relationships across the UK HVAC/R market. * Support distributor sales teams to help drive pull-through demand at installer and contractor level. * Train and educate distributor and contractor partners on new product launches, technical features, and system benefits. * Identify new opportunities for growth within existing accounts — focusing on product range penetration and volume increases. * Strategically assess opportunities to bring new distributors into the network over time. * Work closely with marketing and technical teams to ensure brand visibility and technical support are first class. Background: * Sales experience within the HVAC, Refrigeration, or wider Engineering sectors is essential. * Strong understanding of distributor channels and sales cycles to installers and contractors. * Comfortable with a role that is account management-led, but still commercially aware and proactive. * Self-motivated and able to manage a key distribution relationships * Confident presenter and relationship-builder, able to engage at branch level and at a senior commercial level. Package on Offer: * Salary: £45,000–£52,000 * Bonus 20% * Car/ Car Allowance * 26 Days Holiday * Medical * Pension