Company: The Converters Group
Location: Dunfermline, Fife, Scotland
Type: Full-Time
The Role:
We're looking for a Google Ads Executive to setup, manage and take charge of our PPC strategy across Search, Display and YouTube, building campaigns that capture local intent and deliver results for our many brands our group has. We have home improvement, sport and digital businesses and brands us part of our empire.
Your Day-to-Day:
* Manage multiple Google Ads accounts across our brands
* Build Search & Display campaigns targeting local buyers
* Write compelling ad copy and build keyword strategies
* Optimise for conversions using Google Analytics and our CRM
* Produce weekly performance reports and recommend improvements
You'll Need:
* 1+ year experience managing Google Ads professionally
* Knowledge of landing page best practices and funnel conversion
* Google Ads certification (preferred)
* Confidence with attribution models, keyword match types, and budget scaling
* Great time management across multiple accounts
Perks:
* Company Bonus based on sales targets
* Potential to grow and move up the ladder within the business
* Opportunity to lead PPC strategy in a growing organisation
* Learn CRM and funnel marketing with cutting-edge tools
* Be part of a high-output, high-trust marketing team
Job Type: Full-time
Pay: £25,000.00-£35,000.00 per year
Work Location: In person