Overview
The Sales Account Manager plays a key role in driving growth by identifying and engaging prospective AIM members and suppliers through prospecting, cold calling, and follow-up outreach to convert leads into active members and suppliers. This role also involves developing a deep understanding of AIM’s proprietary order management platform, Tech Suite, and confidently demonstrating its features, as well as navigating and explaining AIM’s website and suite of member and supplier services. In addition to new business development, the Sales Account Manager will maintain and strengthen relationships with existing members and suppliers—gaining insight into their evolving needs, addressing concerns proactively, and supporting long-term member retention.
Responsibilities
* Prospect and qualify potential leads to generate new business opportunities.
* Conduct outbound cold calls and emails to engage prospects and schedule meetings.
* Build and nurture strong relationships with existing members and suppliers to better understand their evolving needs, proactively address concerns, and help prevent member and supplier attrition.
* Utilise virtual meeting platforms (Zoom, Teams, Google Meet) to conduct presentations and product and services demonstrations.
* Prepare and deliver persuasive sales presentations via phone, email, virtual meetings, and in-person.
* Negotiate and close sales to achieve monthly, quarterly, and annual revenue targets.
* Provide an exceptional customer experience to ensure satisfaction and retention.
* Stay up to date on industry trends, competitor activities, and market developments to identify growth opportunities.
* Maintain accurate records of sales activities and customer interactions using CRM software.
* Supporting catalogue sales with our Supplier partners.
* Demonstrate and sell technology solutions, including but not limited to:
* AIM Tech Suite order management platform
* Websites
* Promo Serve
* Technologo
* Work closely with the Customer Success Team to provide more detailed technology presentations when needed.
* Provide regular updates on pipeline trends, offering corrective actions, solutions, and reporting.
* Represent AIM at industry events and trade shows as needed.
Qualifications & Experience
* Experience in the promotional products or printing industry is a plus.
* Proven track record of success in inside sales or account management.
* Strong communication and interpersonal skills, with the ability to build rapport and establish trust with clients.
* Excellent organisational and time management skills, with the ability to prioritise tasks effectively.
* Proficiency in virtual meeting platforms, CRM software (HubSpot a plus), and Microsoft Office Suite.
* Self-motivated and results-oriented, with a passion for driving sales growth.
* Ability to work independently and collaboratively in a fast-paced, team environment.
* Strong problem-solving skills and attention to detail.
* Naturally curious about technology and enjoys exploring technical applications.
* Ability to translate technical concepts into user-friendly language when presenting.
* Confident in presenting to both small and large groups, in person or virtually.
Applicants must be 18 years of age or older and legally eligible to work in the UK.
Benefits
* Pension Scheme
* Eye care scheme
* Health care scheme
* Buy and Sell annual leave
Equals One is an advertising and recruitment agency working on behalf of our client to promote this vacancy. You may be contacted directly by the employer should they wish to progress your application. Due to the number of applications we receive, we are unable to provide specific feedback if your application is unsuccessful
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