Join Barclays as a Campaign Manager within the Chief Data and Analytics Office (CDAO) where you will be a key player in supporting BUK’s commercial and transformation agendas. This role is responsible for delivering engaging, customer-centric communication campaigns across multiple direct channels, ensuring messages are communicated at the right time and via the most effective channel. A Campaign Manager leads a virtual team, working to plan and execute strategic communication initiatives that align with required business outcomes.
Key Responsibilities
* Campaign Execution: Lead the end-to-end delivery of large-scale customer communication campaigns. Execute well-timed, audience-targeted communication plans that align with business operational and commercial objectives.
* Campaign Oversight: Ensure all campaign elements—timing, budget, risk, and governance—are in control, across all functions.
* Stakeholder Management and Collaboration: Act as an influential partner across the organisation to align campaign objectives with wider business strategies, supporting multiple programs such as audience builder and process simplification.
This role offers the opportunity to lead high-impact communication campaigns, work with a dedicated team, and play a pivotal part in driving BUK’s transformation agendas through effective messaging strategies. The ability to manage competing priorities across multiple campaigns delivering in parallel, issue resolution and influence stakeholders is key to success in this role, as well as a contribution to process change.
Qualifications
* Experience in delivering customer communications: Proven track record of delivering impactful, large-scale external customer communication campaigns with high attention to detail and effectiveness.
* Stakeholder Management: Strong experience in working with stakeholders across large organisations, demonstrating excellent influencing skills to align business goals with campaign strategies.
* Communication Skills: Excellent verbal and written communication skills, with the ability to articulate complex ideas to stakeholder and management and effectively communicate with across the virtual team.
* Resourceful and Agile: Ability to manage multiple priorities and pivot quickly between planning, troubleshooting, and governance control tasks.
Other Highly Valued Skills
* Technical Knowledge of Communications Platforms: Familiarity with tools such as Salesforce Marketing Cloud, decisioning engines, and document composition platforms (e.g. OTX).
* Change Management: Experience in managing process improvement and simplification projects, as well as an understanding of procedure documentation.
* Risk Management: Knowledge and experience in managing operational risks, ensuring compliance and governance are maintained throughout the campaign delivery process.
You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital and technology, as well as job-specific technical skills.
This role is based in Northampton, with a hybrid working model of working a minimum of 2 days per week in the office.
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