About Us: Potoba Ltd is a growing Indian street-food brand expanding through franchising and launching a range of frozen and ready-to-eat products. We are looking for a Marketing Associate who can help strengthen our brand presence, support our franchise development, and promote our product lines across multiple channels. Key Responsibilities: Develop and execute marketing campaigns for franchise recruitment and brand awareness. Manage social media accounts and create engaging content related to Indian street food, franchise opportunities, and product launches. Coordinate promotions for our frozen and ready-to-eat product range. Support market research, competitor analysis, and customer feedback activities. Assist with branding, PR activities, and digital advertising. Work closely with the operations and product teams to ensure consistent messaging. Requirements: 1–2 years’ experience in marketing (food industry experience is an advantage). Strong written and verbal communication skills. Familiarity with social media management and digital advertising. Creative mindset and attention to detail. Ability to work independently and as part of a team.