We offer Hybrid Working (featuring all the essentials - fancy drinks fridge, striped walls and furry friends in abundance) alongside remote working from home, depending on business requirements.
Our founders, Andy (Head Poncho) and Ben (Towel Wizard of Oz), started Dock & Bay back in 2015, after sharing the same struggle of standard towels being too bulky for their backpacks while travelling. It’s a hard knock life, eh?
Following some intense brainstorming - that means pulling down a big red curtain and sticking pieces of white paper to it to create our now iconic stripes - D&B’s quick dry, 100% recycled wonders were born.
Fast forward 8 years and Dock & Bay have become a certified B Corp, with over 100 products in 8 categories, selling in the UK, Australia, the US, Canada and Europe. Our mission is to make the world brighter, and we need your help (if you fit the job description, obviously).
We are on the list of UK’s Best Places to work in the Retail, Best Places to work for Development, Best Places to work for Women AND officially a Sunday Times Best Places to work so you KNOW we’re going to look after you.
THE ROLE IN A NUTSHELL
Reporting into the Head of Wholesale, the Tier 1 & Tier 2 Wholesale Account Manager owns the growth, retention, and development of Dock & Bay’s Tier 1 and Tier 2 wholesale accounts, sitting at the commercial core of our tier‑led wholesale model.
This role is responsible for both expanding existing Tier 1 & Tier 2 relationships and selectively acquiring new accounts aligned to Dock & Bay’s ICP, turning qualified pipeline into predictable PO revenue. The focus is on building depth and consistency: growing accounts through range, frequency, and store count, and progressing Tier 2 accounts toward Tier 1 status via structured account development.
Working closely with the Key Account Manager, Lead Generation, Marketing, and Operations teams, the Tier 1 & 2 Sales Manager ensures strong sales execution, accurate forecasting, and margin discipline. This role plays a key part in building a scalable, sustainable wholesale engine as Dock & Bay continues to grow globally.
KEY RESPONSIBILITIES (WE’RE GETTING SERIOUS NOW)
* Own and grow a portfolio of Tier 1 and Tier 2 wholesale accounts, driving repeat revenue and long‑term partnerships.
* Actively prospect and acquire new Tier 1 and Tier 2 accounts aligned to Dock & Bay’s ideal customer profile.
* Develop and execute account plans focused on range expansion, seasonal buying (SS/AW), store growth, and reorder cadence.
* Manage opportunities end‑to‑end, from qualified lead through to PO received and operational handover.
* Own quarterly forecasting for Tier 1 and Tier 2 accounts, ensuring accuracy, visibility, and alignment with delivery timelines.
* Maintain strong pipeline and CRM discipline in HubSpot, with clear deal stages, close dates, and next steps.
* Work closely with Marketing, Operations, and Supply Chain to ensure smooth execution, forecasting alignment, and delivery planning.
* Attend relevant trade shows and industry events to strengthen existing relationships and qualify new Tier 2 prospects.
* Ensure all leads and opportunities are accurately captured and progressed following events.
Desired experience:
* 4 - 7 years’ experience in wholesale or B2B sales, ideally within lifestyle, retail, or consumer goods brands
* Proven experience managing and growing mid‑tier wholesale accounts with measurable revenue impact
* Strong commercial judgement with the ability to balance growth, forecasting accuracy, and margin discipline
* Confident working cross‑functionally with Marketing, Ops, and Supply Chain teams
* Highly organised, process‑driven, and comfortable operating in CRM‑led sales environments (HubSpot preferred)
* Commercially curious, proactive, and motivated to build long‑term account value rather than chase short‑term wins
The perks
Firstly, you’ll be joining a glorious team of towel traders, with a shared mission to make the world brighter through colour and saving the planet. Secondly, we have a fully stocked drinks fridge and more salt & vinegar snacks than you can shake a stick at. Thirdly, you’ll be involved in intense discussions, like whether a burger is a sandwich or not (it definitely isn’t). Fourthly, you’ll genuinely feel right at home here, working hard, having fun and actually making a difference. We’re not sure if ‘fifthly’ is a word, so we’ll stop now.
Plus, you’ll get other cool things like the Cycle to Work scheme, tech scheme, a wellbeing membership, private health insurance, regular team socials as well as some glorious Dock & Bay products to show off to all of your friends.
We’re a certified Great Place to Work and London Living Wage employer, too. Because we know how to look after people.
Sound good? If yes, we’ll trade you a CV, and a short cover letter for a chance to join the best brand ever*.
*totally unbiased opinion.
Diversity Commitment
Dock & Bay is an equal opportunity employer and we are committed to creating a diverse & inclusive environment free from any kind of discrimination. We strive to provide all employees with a safe space to thrive, where they can share ideas & opinions regardless of their backgrounds or perspectives. Although we are not perfect, we continue to learn and our commitment to Diversity and Inclusion is a priority. Ultimately, our goal is to be diverse and inclusive at every level of our workforce. We are a welcoming team and encourage you to be yourself so that we can work together to make an impact.
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