Brackenheath - Business Development Manager
Location: Luton and Surrounding Areas
Reports To: Senior Product & Sourcing Manager
About Brackenheath Lighting: Brackenheath Lighting is a leading provider of innovative residential and commercial lighting solutions. In this role, you will be pivotal in driving sales through strategic marketing and promotional efforts, focusing on developing key accounts for long-term success.
Primary Responsibilities:
1. Sales Strategy Development: Create and implement a comprehensive sales strategy to meet business objectives and sales forecasts within the trade channel. Focus on key customer groups and initiatives like new product launches, market trends, promotions, and competitor activity to maximise opportunities.
2. Promotional Campaign Management: Lead and execute promotional campaigns, ensuring effective follow-up sales activities. Split your time between the office (3 days per week) and external visits (2 days per week) to target and develop strategic accounts.
3. Account Management & Growth: Build and maintain strong relationships with both existing and new key customer accounts. Work closely with these customers to identify their needs and opportunities for mutually beneficial, profitable growth.
4. Forecasting & Reporting: Accurately forecast and plan sales activity, reporting on key performance indicators (KPIs) to monitor progress and meet targets.
5. Internal Collaboration: Work closely with internal departments to ensure seamless communication and support across all areas of the business, ensuring alignment with overall company goals.
What We're Looking For:
1. Experience: 2-5 years of experience in an external sales role within the lighting manufacturing sector, specifically managing wholesale accounts.
2. Proven Success: A strong history of exceeding sales targets and driving business growth.
3. Effective Communication: Ability to influence and communicate at all levels within the business and with customers.
4. Motivated & Driven: A self-starter who is passionate, motivated, and ambitious, with a strong desire to succeed.
5. Full UK Driving Licence: A valid UK driving licence is required for client visits.
The successful candidate will be offered a competitive salary, a company car, access to the company’s profit share scheme and a company pension.
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