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Digital advertising executive

Cardiff
Creditsafe
Advertising executive
Posted: 16 February
Offer description

We are currently looking to expand the Digital Marketing team, this role is an exciting new opportunity to support the delivery of paid advertising.
Living proof that a people-focused culture creates success, Creditsafe is a company that's built differently. With embodied values, an open and pioneering approach, and a focus on people, over the last 25 years we've gone from a market outsider to a leading force in the world of business intelligence.
Our mission is to help businesses of all sizes make better decisions around the world using data.
Today, we employ over 1,700 people across 14 countries, while maintaining a flat, inclusive culture that values transparency, authenticity, and collaboration. If you're looking for a workplace that's refreshingly different, you're in the right place.
About the Role
We are looking for a Digital Advertising Executive to join our Group Digital Marketing team and support the delivery and optimisation of paid digital advertising activity across the Creditsafe group.
This is a junior to mid-level role, ideal for someone with hands-on experience in paid advertising who is looking to develop their skills further within a global organisation. You will work closely with our external PPC agency and internal digital teams, supporting campaign setup, optimisation, reporting, and performance analysis.
While paid search is the primary focus, experience or interest in SEO is a strong advantage, as the role will collaborate closely with organic search, content, and web teams to support a joined-up search strategy.
This role reports into the Head of Digital Marketing and sits within the Group Marketing function.
Key Responsibilities
Please note: this list is not exhaustive. Other reasonable duties may be assigned as required.
Paid Advertising Support
Support the execution and day-to-day management of paid advertising campaigns across platforms such as Google Ads and Microsoft/Bing Ads
Work alongside our external agency to assist with campaign builds, keyword research, ad copy, and optimisation tasks
Help ensure campaigns are aligned with business objectives, budgets, and regional priorities
Performance & Reporting
Monitor campaign performance and support ongoing optimisation activity
Assist with analysing key metrics such as cost per lead, conversion rates, and overall campaign performance
Contribute to regular reporting and performance updates for internal stakeholders
Support testing of ad copy, keywords, audiences, and landing pages.
Work closely with internal digital, marketing, and web teams to support wider digital initiatives
Learn best practices for paid media governance, tracking, and measurement
Support the coordination of agency activity, ensuring briefs, feedback, and actions are clearly communicated
Desirable SEO & Wider Digital Support
Support collaboration between paid and organic search activity
Assist with keyword research and search trend analysis across PPC and SEO
Share insights from paid campaigns to help inform content and on-site optimisation
Skills & Experience
Essential
Some hands-on experience with paid advertising platforms (e.g. Google Ads, Microsoft/Bing Ads), either in-house or agency-side
A strong interest in digital marketing and performance-driven advertising
Comfortable working with data and performance metrics
Good communication skills and willingness to learn from both internal teams and external partners
Desirable
Exposure to SEO or a strong interest in developing SEO skills
Familiarity with analytics platforms such as Adobe Analytics or Google Analytics
Experience supporting B2B or lead-generation campaigns
Understanding of A/B testing, landing page optimisation, or conversion rate optimisation
Why Join Us
Competitive salary
25 days annual leave (plus bank holidays)
Hybrid working model
Healthcare and company pension
Cycle to Work and wellbeing programmes
Global company gatherings and events
E-learning and excellent career progression opportunities

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