Job Title: Area Sales Manager (South West England) Location: South West England (Field-based with regular travel) Role Purpose We are seeking a motivated and customer-focused Area Sales Manager to join our sales team. Covering the South West England territory, you will be responsible for promoting and selling our high-quality agricultural product. You’ll work closely with farmers, offering expert advice and tailored solutions that meet their individual needs. This role requires on-farm visits at least two days per week, with the remaining time dedicated to telesales and effective use of our CRM system. Key Responsibilities * Promote and sell our full range of products to both existing and prospective farmers. * Conduct regular farm visits to understand customer needs, provide product support, and demonstrate benefits. * Build and nurture long-term relationships with farmers, becoming a trusted advisor. * Organise and host farm open days and farm meetings to generate leads * Attend and represent the company at relevant agricultural trade shows within your territory. * Focus on ways to grow the territory and bring on new customers each week. * Stay updated on industry trends, competitor activities, and market demands * Maintain accurate records in the CRM system to manage customer information Additional Duties * Represent the sales team at national shows and events when required. * Attend meetings at Head Office and maintain regular communication with internal teams. * Ensure high standards of professionalism, efficiency, and collaboration across departments. * Identify personal training and development needs to enhance performance and knowledge. What We Offer * Up to £45,000 basic * Performance-based bonuses £10,000 * Car allowance Benefits: * Company events * Company pension * Enhanced maternity leave * Enhanced paternity leave * Private medical insurance * Work from home * Ongoing training and professional development in the agricultural sector * A supportive team environment where your impact will directly benefit farmers’ livelihoods We are looking for someone who is: * On Farm sales experience * Passionate about the agricultural industry and committed to customer success * Excellent at building rapport and establishing long-term relationships * Organised, self-motivated, and able to manage their own time effectively * Confident in both face-to-face and telephone sales * Experienced in using CRM systems and reporting sales activity If you're ready to make a tangible difference in UK agriculture and grow your career with a supportive, respected team, we want to hear from you