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Marketing manager

Gruppo Miroglio
Marketing manager
Posted: 23h ago
Offer description

We are Miroglio Fashion — the Miroglio Group company that manages, both directly and indirectly, the design, production, and international distribution of 9 clothing brands.

Each brand has its own unique identity and specialization, created to reflect and celebrate every woman's style.

We’re looking for a new Marketing Manager to join Miroglio Group headquarters in Alba.

The ideal candidate is passionate about marketing, has a deep understanding of market and fashion trends, and is capable of creating and implementing brand marketing strategies across all consumer touchpoints.

Your Mission


* Develop and execute go-to-market plan across multiple channels, defining the marketing calendar, managing budgets, and tracking KPIs and performance to assess the effectiveness of each initiative.
* Manage relationships with Wholesale Italy/Europe and Digital Marketplace accounts, supporting the development and implementation of marketing plans and ensuring alignment with the overall strategy and investment working closely with Commercial team.
* Integrate and execute seasonal in-store events into the communication calendar, collaborating closely with Brand Comms, Social Media, Visual and Retail teams to define support strategies, monitoring KPIs and measure ROI.
* Coordinate internal Sales Meetings and support the organization of the Store Manager meetings to ensure consistent alignment across teams.
* Oversee and manage the Media plan in collaboration with Digital, PR and Social Media teams.
* Partner with Brand Comms teams to support brand events, such as Design Week.

Knowledge, Skills & Abilities Required

* Degree in Marketing, Communications, Business or related fields
* Minimum 5 years of marketing experience in fashion or lifestyle insutry
* Excellent written and verbal communications skills in English
* Strong ability to develop and execute marketing communication strategies across all consumer touchpoints
* Advanced knowledge of SAP platforms and Microsoft Office applications

What we offer:

* Role-specific onboarding, where you’ll be trained on our business and processes, and have the chance to see how a store operates.
* A meritocratic environment where investing in those who want to make things happen is a priority
* Continuous training programs and opportunities for professional growth
* Corporate benefits and well-being initiatives (yoga, pilates, psychological support services, and much more)
* Up to 50% discount on all products across our brands

Location: Alba #J-18808-Ljbffr

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