Campaign & Analytics Team Lead
Up to £55,000 + 17.5% bonus
West Midlands – 1 day per week in the office
I’m working with a well-established organisation in the insurance and financial services space that’s looking for a Customer Selections & Analytics Team Lead. This is a great opportunity for someone with strong SQL skills, campaign planning experience, and the ability to manage and develop a technical team.
The Role
You’ll lead a team of six SQL specialists who build automated customer selections and campaign journeys. The role focuses on planning and coordinating campaigns, translating briefs into clear technical requirements, and ensuring smooth delivery across email, DM, and growing digital channels.
SQL sits at the core of the role - joining multiple data sources, building accurate audience selections, and supporting the transition to Dotdigital. Strong stakeholder management is essential, as you’ll work across Financial Services, Personal Lines, Commercial Lines, and the wider agency network.
Key Projects
* Planning and delivering targeted CRM campaigns based on richer customer data
* Supporting a major migration to a new centralised customer platform
* Enhancing campaign effectiveness through test design and performance analysis
What They’re Looking For
* Strong SQL skills
* Line management experience
* Campaign planning / CRM selections experience (industry background flexible)
Apply via the link if interested!