Content Specialist
Digital Marketing Agency
Location: Manchester-based with regular travel to Cyprus - 1 week per month
Benefits: 25 days holiday per year plus bank holidays, flexible working, private healthcare, enhanced maternity and paternity packages, access to discount and reward portals
The Content Marketing Specialist will be responsible for managing 3 brands new to the agency, focusing on growth by exploring multiple strategies across various attributes and collaborating with different teams. This international agency has experienced recent growth and is expanding its services.
Reporting to: Social Media Team Lead
The responsibilities include:
1. Supporting teams and stakeholders in executing brand strategies.
2. Implementing brand content marketing strategies throughout the customer journey.
3. Collaborating with agencies to produce high-quality content and creative assets.
4. Delivering engaging content to clients.
5. Planning content calendars with agencies.
6. Revising and optimizing content based on SEO research.
7. Analyzing web metrics to assess content success and develop optimization plans.
8. Creating content distribution networks across marketing channels.
9. Performing usability, usefulness, content, and branding audits from a user perspective.
10. Publishing content via CMS.
11. Maintaining consistent tone of voice, visual style, and brand adherence across all platforms, following brand guidelines.
Requirements:
1. Strong knowledge of current content marketing trends.
2. Experience in content writing and ad copywriting.
3. Understanding of SEO fundamentals aligned with Google algorithms.
4. Experience in content distribution via social media.
5. Video content ideation and execution skills.
6. Detailed reporting skills to demonstrate content ROI.
7. Ability to work independently and in teams.
8. Experience in managing budgets.
This role is ideal for someone eager to impact their career and contribute to the growth of clients and brands. Regular travel to Cyprus (1 week per month) is required to support growth strategies for new clients. The rest of the time, work will be split between Manchester offices and remote work.
If this opportunity excites you and you are ready for the challenge, apply now.
#J-18808-Ljbffr