Job Description
Are you passionate about Instagram, TikTok, and YouTube? Do you live and breathe social media content and strategies? Dream of working with thousands of top influencers and some of the world’s biggest brands? If yes, we’re a perfect match!
At GIFTA, we’re revolutionising influencer marketing with our all-in-one gifting approach. From influencer selection and personalised fulfilment to tracking all content and ROI, we ensure every campaign delivers measurable value. Our model empowers nano and micro creators to share genuine, unscripted stories about the brands they love, building trust, engagement, and meaningful connections. Join us to reshape the future of influencer marketing.
About GIFTA
GIFTA is the UK’s leading influencer gifting company, specialising in authentic connections between brands and creators. Our all-in-one gifting approach manages every aspect of the process: selecting influencers that align with your brand, delivering beautifully personalised products, and tracking content and ROI through our advanced platform.
This approach ensures influencers have the freedom to create honest content that resonates with their audiences, fostering trust and transparency. Our model is rooted in authenticity—much like the traditional method of sending products to journalists for reviews, helping brands build credibility through genuine storytelling.
With a proven track record, we’ve worked with over 200+ brands, including L’Oréal, Unilever, P&G, Adidas, Kellogg’s, Tesco, and Heinz. We also pioneered the first chilled and frozen product distribution for influencers, enabling food brands to connect with niche audiences in innovative ways.
Role Title: Account Executive
Salary Range: £26,000 - £29,000
Location: London-based
GIFTA is looking for a proactive Account Executive to act as the engine of our campaign delivery. You will manage the end-to-end administrative and logistical lifecycle of influencer gifting campaigns, ensuring seamless coordination between clients, influencers, and our warehouse team.
Core Responsibilities
* Pre-Launch & Campaign Setup: Establish the foundational operational framework for all campaigns, ensuring structural clarity and process definition to prepare for a successful launch
* Strategic Support: Strategically support Account Managers at the project's inception by formalising the client's strategic requirements and desired influencer preferences..
* Influencer Management & Outreach: Oversee and support the Influencer Management (IM) team during the campaign influencer outreach phase
* Box Content Coordination: Coordinate all gift package content and campaign additions, including merch, props, and customisation, ensuring full alignment between the client's vision and the warehouse team's execution.
* Logistics & Warehouse Liaison: Facilitate seamless communication between clients and operations to ensure full transparency and alignment.
* Campaign Execution & Insights: Monitor live content to identify high-performing trends and lead initial client communications once packages have been dispatched.
* Reporting Support: Contribute to final campaign reports by overseeing performance tracking and content licensing.
Required Skillset
* Operational Excellence: Highly organised with the ability to manage a "Waterfall" workflow and multiple deadlines simultaneously.
* Communication: Strong writing skills for drafting briefs and professional presentation skills for client-facing communications.
* Technical Proficiency: Comfortable using (or quick to learn) Monday.com, Mailchimp, Typeform.
* Creative Mindset: A keen eye for social media trends and an active interest in pop culture and influencer content.
Benefits
* 4-day work week (Fridays off)
* 20 days annual leave
* Flexi-start and finish times
* Working Arrangement: 3 Days in the office Tuesday to Thursday
* Team socials, workout sessions, wellness activities
* Thursday team lunches, breakfasts, office snacks
* Industry events, company parties, and more exciting benefits on the way
* Two weeks per year working from anywhere