It all started in our nan’s orchard with one wonky idea: why do we care more about how fruit looks than how it tastes? Flawsome! turns unwanted, wonky and surplus fruit into delicious, natural juice drinks. Our philosophy is simple - craft drinks, made sustainably, tasting as grandma intended. No added sugar, no nasties, just great juice with purpose.
Our Mission
Inspire people to choose wonky over perfection
We are looking for an ambitious and commercially driven National Account Manager to join our team. This role is ideal for someone who is ready to take the next step in their career, having previously worked as a NAE, Junior NAM, or in a similar customer-facing commercial role within the foodservice sector.
This is a fantastic opportunity for a hungry and motivated individual who enjoys winning new business while also developing strong, long-term customer relationships. The successful candidate will be responsible for driving growth across national foodservice accounts, with a particular focus on customers operating through Bidfood and Brakes.
Key Responsibilities
* Drive Flawsome!’s presence across foodservice operators via wholesale partners
* Work closely with depot teams and various sales teams to unlock growth
* Maintain accurate CRM, pricing files and promotional plans
* Represent Flawsome! at trade shows, customer meetings and industry events
* Identify and win new wholesale and OOH opportunities aligned with our strategy
* Position Flawsome! as a must-stock premium, sustainable juice brand
* Identify, target and win new national account business across the foodservice sector
* Develop and execute account plans to deliver sustainable sales and profit growth
* Build strong relationships with key decision-makers within national and regional foodservice operators
* Drive product penetration and distribution growth through our top wholesalers including Bidfood and Brakes
* Manage and develop existing customer relationships to maximise revenue opportunities and customer retention
* Lead commercial negotiations, pricing discussions and account reviews
* Work closely with internal teams including marketing, design, finance & operations to deliver exceptional customer service
* Monitor market trends, competitor activity and customer developments to identify growth opportunities
* Deliver accurate sales forecasts and maintain regular account reporting
* Confidently communicate our sustainability mission, sourcing story and product quality
* Be a brand ambassador - passionate, credible and commercially sharp
Skills & Experience Required
* Previous experience as a NAE, Junior NAM, NAM, BDE, BDM or similar commercial role
* Experience working with foodservice customers and a strong understanding of the UK foodservice market
* Proven experience working with Bidfood and Brakes end-user customers
* Demonstrable success in identifying and winning new business opportunities
* Strong account management and relationship-building skills
* Strong commercial and negotiation skills, with a track record of delivering growth
* Self-motivated, resilient and results-driven
* Strong analytical and presentation skills
* Proficient in Microsoft Excel, PowerPoint and CRM systems
* Excellent understanding of the UK foodservice and drinks landscape
* Organised, proactive and comfortable working at pace in a scaling business
* Passion for sustainability and belief in Flawsome!’s mission
* Comfortable with national travel and being out with customers regularly
What We're Looking For
We're looking for someone with a hunter mentality who thrives on opening doors and creating new opportunities, but who also understands the importance of nurturing and growing existing accounts. You will be energetic, proactive and eager to take ownership of your customer base while developing into a high-performing National Account Manager.
If you’re looking for a role that will accelerate your commercial career and give you the opportunity to make a real impact within a growing business, we’d love to hear from you.
Our core brand values will need to be inherent in your DNA:
You're not afraid to be wonky
We’re doers. We chase growth and grab opportunities with both hands. Sometimes a bit messy, always with intent.
We move fast, focus on what matters, and learn as we go.
You're curiously unsatisfied
We’re never done learning, tweaking, or asking “what if?” The norm doesn’t inspire us, but better, bolder, and different does. We’re comfortable being uncomfortable if it means we keep pushing things forward.
Your passion is contagious
We can’t fake our excitement and we wouldn’t want to. Our love for what we do (and our wonky drinks) is contagious. It energises our team, inspires our customers, and brews up genuine joy wherever it goes.
You Live Sustainably
Everything we do has the planet in mind and so you’re already choosing sustainability over mass consumption. You root for the brands making a change and you already implement those changes yourself.
You do it for the team
We grow by lifting each other up. We celebrate wins, share lessons, and laugh (a lot). Connection fuels us because when we bring our whole, flawed, brilliant selves to the table, that’s when we really thrive.
Why Join Flawsome!?
Flawsome! isn’t just another drinks brand. We are on a mission to save perfectly good fruit from going to waste, support local farmers, and craft natural, great-tasting drinks that people genuinely love.
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