Job Title: Senior Affiliate Manager
Location: Altrincham
Department: Marketing
Reports to: Marketing Director
About the Role
We’re looking for a proactive and strategic Senior Affiliate Manager to lead the affiliate channel for our fast-growing eCommerce wellness brand, focused on collagen-based products. In this role, you’ll take full ownership of the affiliate program - driving growth through strategic partnerships, innovative campaigns, and performance optimisation. You’ll play a key role in expanding our reach across wellness, beauty, and lifestyle audiences while working independently to deliver measurable results.
Key Responsibilities
* Lead and own the affiliate marketing channel, setting the strategy and roadmap for sustainable growth.
* Grow and scale the program by recruiting new affiliates, wellness influencers, content creators, and strategic partners.
* Optimize campaign performance through data-driven analysis and continuous testing.
* Manage key relationships across affiliate networks and platforms.
* Collaborate with creative and brand teams to deliver high-converting assets that align with our product and messaging strategy.
* Oversee tracking, reporting, and commission structures to ensure seamless operations.
* Identify trends in the health, beauty, and wellness space to develop timely, relevant partnership campaigns.
* Own affiliate budgeting, forecasting, and regular performance reporting for internal stakeholders.
* Ensure all activity aligns with our brand values, compliance standards, and regulatory requirements.
1.
Requirements
* 4+ years of experience in affiliate marketing, preferably in eCommerce wellness/beauty brands.
* Demonstrated success in building and scaling affiliate programs with a strong cost-efficiency focus.
* Strong analytical skills and experience with attribution models and performance platforms.
* Excellent communication, negotiation, and relationship-building skills.
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* Highly organised, self-motivated, and able to work independently while driving a key revenue channel.
2.
Nice to Have
* Background in fast-paced DTC or startup environments.
* Familiarity with collagen, supplements, or wellness product categories.
3.
What We Offer
* Competitive salary and performance bonus
* Full ownership of a high-impact, revenue-driving channel
* Flexible working
* The opportunity to be part of a purpose-driven brand in the wellness space
* Growth and development opportunities as we scale