Business Development Executive – Foodservice
📍 Locations: Yorkshire & Lincolnshire
🏢 Company: Suncream Dairies
Love ice cream? Love winning new business?
Suncream Dairies is looking for ambitious Business Development Executives to help grow our presence across the UK foodservice sector.
This is a fantastic opportunity for a self-motivated sales professional who enjoys building relationships, spotting opportunities, and developing new business within hospitality.
You’ll take ownership of your region, working with restaurants, cafés, ice cream parlours, garden centres and other hospitality venues to introduce them to our award-winning range of Italian-style ice cream.
If you enjoy getting out on the road, meeting customers and turning opportunities into long-term partnerships, we’d love to hear from you.
About Suncream Dairies
Over 50 years ago, we began crafting beautiful Italian ice cream right here in the UK, and Suncream Dairies was born.
Today we are still a family-run business based in Staffordshire, supplying premium ice cream across the UK and internationally. Our range is designed to suit multiple markets, from retail and wholesale to foodservice, combining traditional recipes with modern innovation.
At Suncream, passion is our key ingredient — in our products, our people, and the service we deliver to customers.
The Role
As a Business Development Executive, you will:
* Identify and develop new sales opportunities within the foodservice sector
* Build and manage a strong pipeline of hospitality prospects
* Develop long-term partnerships with chefs, caterers and operators
* Act as the main point of contact for your customers
* Track market trends and competitor activity
* Achieve and exceed sales targets
* Maintain accurate records of leads, opportunities and sales activity
You will also attend regular sales meeting at our Tamworth office to review performance and share progress.
What We’re Looking For
* Proven experience in sales or business development (foodservice, FMCG, or hospitality preferred)
* A strong hospitality network is beneficial, but a proactive “door-knocking” mindset is essential
* Excellent communication, negotiation and presentation skills
* Ability to work independently and manage your own territory
* Target-driven with a resilient and proactive approach
* Full UK driving licence
Key Skills
* Relationship building and customer focus
* Commercial awareness and strategic thinking
* Resilience and determination in a competitive market
* Strong organisation and reporting skills
What We Offer
* Competitive salary + company vehicle
* 28 days holiday (including Bank Holidays)
* Birthday day off after six months of service
* Eligibility to join our Paycare health scheme after one year (including dental and optical support)
* A supportive, family-run company culture
If you’re passionate about great food, great relationships and growing a territory, this could be the perfect opportunity to join Suncream Dairies.
📩 Interested? Apply now, send your email to info@suncreamdairies.com