Head/ Director of Brand
Shape the Future of a Global Icon - Once in a lifetime opportunity
We’re partnering with a world-renowned global brand undergoing an exciting transformation and seeking a dynamic, strategic Head / Director of Brand to lead the evolution of their revitalised brand platform. This is a pivotal opportunity to influence how the world experiences an industry-leading name, across every touchpoint, every journey, and every story told.
As the guardian of long-term brand equity, you will drive sustainable, profitable growth while inspiring both internal stakeholders and global audiences.
This isn’t just a brand role, it’s a chance to shape the future of a cultural icon. You'll work at the intersection of creativity, commerce, and culture, helping define what this brand stands for in the hearts and minds of millions.
Key Responsibilities
Brand Strategy & Positioning
* Lead the development and execution of a future-fit, globally resonant brand strategy.
* Translate the brand vision into clear, actionable frameworks across marketing, customer experience, and internal culture.
* Ensure consistent positioning that is culturally relevant and commercially impactful.
Brand Performance & Insights
* Own brand health tracking and measurement, turning insights into opportunities.
* Report regularly to senior stakeholders, offering strategic recommendations to build brand equity and market perception.
Cross-Functional Integration
* Collaborate with marketing, customer experience, HR, and product teams to embed brand principles throughout the business.
* Champion brand-led thinking across all facets of the organisation.
Governance & Consistency
* Establish a modern, agile brand governance model.
* Ensure consistent, high-quality brand expression across channels, platforms, and geographies.
Agency & Partner Management
* Lead relationships with global and regional creative partners.
* Drive best-in-class brand work that delivers both creative excellence and business results.
Leadership & Advocacy
* Act as a senior brand ambassador within the organisation.
* Mentor and inspire teams to drive brand excellence with creativity, discipline, and passion.
Experience & Qualifications
* 10+ years’ experience in brand management or strategic marketing, with at least 3 years in a senior leadership role in a multinational environment.
* Bachelor's degree in Marketing, Business, Communications or related field; advanced brand or strategy training a plus.
* Demonstrated success building and evolving global brands with measurable impact.
* A strategic thinker with creative flair and commercial focus.
On offer is a 6 figure Tax Free salary and brilliant benefits, plus full relocation.