Blue Legal are partnering with a leading global law firm who are recruiting for a Public Relations Specialist to join their London office. The role involves developing and implementing PR plans to promote the firm’s thought leadership reports, events, campaigns, new partner hires and other marketing activities to build the firm’s profile in the London market. The ideal candidate will be highly motivated, very proactive in approach and with a strong drive to build positive profile for the firm.
The Responsibilities:
* Serve as the primary day-to-day contact for the press and manage media inquiries.
* Research and identify media opportunities across national, trade, regional, and legal outlets, including comment pieces, profiles, and articles.
* Build and maintain relationships with target reporters, securing relevant opportunities for firm partners.
* Coordinate media briefings and interviews, preparing partners and advising on media engagement techniques.
* Proactively pitch story ideas and monitor editorial calendars to secure positive media coverage and increase firm visibility.
* Draft press releases, pitches, articles, and enhance newsworthiness of routine firm developments.
* Maintain accurate media contact lists and support PR administration, including media tracking and conflict checking.
* Collaborate with external PR agencies and attend practice group meetings to align PR efforts with strategic business goals.
The Candidate:
* Excellent written and verbal communication, ability to draft with minimal revisions, prioritise tasks, multitask under pressure, and deliver high-quality, detail-oriented work within deadlines.
* 4–5 years of PR/communications experience (preferably in a large law firm), with strong UK media contacts and a good understanding of the UK legal media landscape.
* Proficient in Microsoft Office, legal databases, social media (including LinkedIn), PR tools, and experienced in handling complex and sensitive subject matter, especially legal topics.
* Collaborative, proactive, professional demeanour with strong interpersonal skills, confidentiality awareness, and a keenness to learn and grow.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.