About the role
We're working to build and grow a powerful movement of people to transform the experience of people living with Parkinson's. A big part of how we'll do that is by engaging and mobilising our supporters through a variety of channels to take action in support of Parkinson's UK. In this role you'll support the delivery and continual development of a mass email communication strategy, improve mass email communications, and deliver engaging emails as part of an integrated journey model.
What you'll do:
Support the delivery and continual development of a mass email communication strategy
Work with teams across the organisation to devise audience-first email journeys for our supporters
Become a Salesforce Marketing Cloud expert, ensuring we're using the platform effectively to maximise our strategy
Continuously improve and deliver the decentralisation programme, which is a vehicle for delivering mass supporter email comms alongside our journey framework
Support the Supporter Engagement Manager to improve and deliver audience management processes for Existing Supporters.