The KILLSTAR brand-universe is an invitation for people to explore, discover, and become who they are. We help affirm this invitation by creating an inclusive, supportive environment where our team members are embraced exactly as they are.
We are looking for someone who is passionate about data and working cross-departmentally to make data driven decisions to enhance our business performance. As an Insights Analyst, you will play a crucial role in supporting our marketing, e-commerce and business strategy by analysing data to uncover actionable insights. Reporting to our Head of E-Commerce, you will work closely with our cross-functional teams to provide valuable insights that drive decision-making, optimising our marketing campaigns, production development and enhancing our customer experience.
Based in our Brighton HQ, this role will seamlessly integrate with our dynamic on-site marketing and product teams, fostering unparalleled collaboration and synergy. The ideal candidate would be someone who has experience of working in e-commerce or fashion and has an interest in pursuing a career in this sector. If this sounds like you, please read on!
WHAT YOU’LL DO:
* Market and customer insight generation (identifying and collecting appropriate customer, competitor, and market data such as pricing, market share, and proposition changes), etc.
* Working with the Head of E-Commerce to assist with setting a vision and direction for the team, engaging and motivating the team, and ensuring the business is clear on who we are, and what we deliver.
* Drive continuous improvement through delivering critical insights and recommended strategy to the Marketing, Trading and Merchandising teams, supporting their decision making in campaign, lifecycle, UX and product development.
* Collaborate cross-departmentally with different sources and teams to provide the business with a holistic understanding of the market.
* Provide business insights to colleagues within the loyalty business to demonstrate the impact of activities and customer value, ensuring that a data-led drive leads decision making.
* Work in close collaboration with colleagues to undertake targeted A/B tests with hypothesis and solid post activity analysis with defined success metrics.
* Work with external agencies and data providers, ensuring timely delivery of relevant and actionable insights.
* Expertly translate, understand, and interpret data and insight from multiple channels to build a culture of innovative, exciting storytelling within the team, drawing on standard process for how to engage with insight.
* Design and deliver periodic reporting, highlighting trends and monitoring KPI’s.
* Develop quantitative analysis, ad hoc reports and models to support product decisions and turn into actionable goals
* Effectively communicate analysis outputs to wider teams within KILLSTAR to help support delivery.
* Apply industry knowledge to interpret data and improve performance within the business.
* Bring a passion for the KILSTAR Brand, aiming to enhance our customer journey and digital experience.
* Work alongside Marketing, IT, E-Commerce, Product Teams and Customer Service to improve reporting and analysis within the business.
* Be comfortable with leading analytic functions and dealing with data that you can articulate, communicate and champion the right culture for the e-commerce team, balancing expertise with responsiveness.
* Build systems and processes to transform raw data into actionable business insights.
* Build a good understanding of insight at senior levels and swiftly become a trusted source of truth about customers for the Leadership Team and other senior leaders.
WHO YOU ARE:
* Change Agent: you demonstrate that sustainability, combined with a strong design agenda, is the only way forward and want to lead the change within the fashion industry.
* Problem Solver: you geek out on simplifying complexity, discovering hidden answers, rooting out hidden problems, and finding solutions.
* Detail Oriented: you pride yourself on having every i dotted and every t crossed, never missing an important fact, figure, or detail.
* An Agile Learner: you learn quickly when something changes, you see failure as an opportunity, and you easily understand underlying structures and intentions.
* Reliable Communicator: you are excellent about ensuring people are updated and informed of changes, and your written and verbal communication is clear and concise.
* Organised: you can orchestrate multiple activities at once to accomplish a goal, and marshal resources effectively to deliver results.
* Solid Decision Maker: your solutions and suggestions are based on wisdom, critical thinking, experience, and sound judgement.
* Process Oriented: you are good at figuring out what it takes to get something done, knowing what to measure and how to measure it.
* Analytical: you are confident in translating data to provide insights and reporting on customers, competitors, and the market.
YOUR EXPERIENCE INCLUDES:
* Previous experience in a similar role within retail/e-commerce.
* Demonstratable experience on Shopify or a similar e-commerce platform.
* Extensive experience working with web analytics tools such as Google Analytics.
* Experience in Meta ads/performance marketing optimisation.
* Strong written and verbal communication skills.
* Use of analytics to assist with making data-driven decisions.
* Data driven with focus on conversion rate and tracking customer flow through the site.
* Working cross-departmentally and comfortable working with all levels of seniority.
BONUS IF YOU:
* Have worked in a remote/hybrid environment, as part of an E-Commerce Team.
* Have managed or worked on e-commerce activities for a company with a multinational customer base.
* Have a personal affinity or connection to the alternative fashion or lifestyle communities.
WORK HOURS & LOCATION:
This role will be based on a hybrid working basis between our Brighton Studio and remote working. 3 days work from office and 2 days remote.
This position is a full time position of 37.5 hours per week, with hours worked between 08:00 – 06:00pm, Monday through to Friday. This position can be worked on a hybrid basis, however the candidate must live in a commutable distance to Brighton.
DOES THIS SOUND LIKE YOU?
KILLSTAR is committed to a world where what makes us different makes us strong. We are a proud equal opportunity employer, and we back that up with a “come as you are” culture that is welcoming, inclusive, and safe. If you can see yourself being successful and excited in this role, we want to hear from you.
All qualified applicants will receive consideration for employment without regards to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law.
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