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Director of sales

Winchester
Winchester Royal Hotel
Sales director
Posted: 14h ago
Offer description

Were looking for a commercially driven, highly connected Director of Sales to lead and elevate total hotel revenue at Winchester Royal Hotel.
This is a high-impact, front-facing role for someone who thrives on building relationships, spotting opportunities, and driving results across corporate, MICE, and leisure segments. Youll work in close partnership with the General Manager, Heads of Department, and central support teams to deliver a cohesive, revenue-focused sales strategywithout direct reports.
Set in the heart of Winchester, our hotel blends heritage charm with modern hospitality. Your role is to ensure it stands out as the first choice in the market.
The Role
You will take ownership of proactive sales performance, identifying and converting new business while strengthening existing partnerships. This is not a desk-based roleyoull be visible in the market, building a strong network and positioning the hotel at the centre of opportunity.
Youll act as the commercial connector, aligning sales, revenue, marketing, and operations to deliver a consistent and compelling approach to the market.
Key Responsibilities
Drive total hotel sales across rooms, meetings & events, and F&B
Identify, target, and convert new business opportunities locally, nationally, and internationally
Develop and execute strategic account plans with clear revenue objectives
Position the hotel as a preferred venue for corporate, MICE, and leisure segments
Build strong relationships with key clients, agencies, and partners to generate direct and indirect business
Maintain a strong presence in the market through networking, client meetings, and industry events
Collaborate closely with Revenue Management and Marketing to deliver aligned, commercially focused strategies
Work with external partners including GDS providers and digital marketing agencies to maximise visibility and conversion
Support and enhance conference and events sales initiatives, including creative campaigns and familiarisation activity
Drive awareness and revenue through local events and F&B initiatives
Monitor competitor activity and market trends to ensure the hotel remains competitive and well-positioned
Actively contribute to lead generation and ensure opportunities are effectively followed up in collaboration with the wider sales function
What Were Looking For
Proven experience in hotel sales, with a strong track record of delivering revenue growth
An outgoing, confident, and proactive approachsomeone who naturally builds relationships and opens doors
Strong commercial awareness and understanding of key market segments
A self-starter who can lead through influence, creating alignment and momentum without direct line management
Excellent communication and presentation skills
Highly organised, target-driven, and results-focused
A visible ambassador for the hotel, both internally and externally
Why Join Us?
Be part of a well-established, high-performing hotel in a prime location
Work in a collaborative environment with strong central support
Opportunity to shape and influence the commercial direction of the business
A role with real autonomy, visibility, and impact
Additional Information
Job Type: Full-time
Benefits:
Discounted or free food
Employee discount
Free on-site parking
Schedule:
Monday to Friday
Weekend availability as required
Location: Winchester, SO23 8BS (in-person role)
Eligibility: Must have the right to work in the UK

TPBN1_UKCT

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